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Gen.G. Starts College Scholarship Program

Esports organization Gen.G will be committing $100,000 annual for the next decade toward developing college students interested in pursuing careers in gaming or other industry professions, with Eastern Michigan University and the University of Kentucky among its foundation partners. The scholarships will support women, low-income students or people of color who want to major in […]

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Gen.G Expanding Collegiate Partnerships

Given the popularity of gaming among younger demographics, it only makes sense that Gen.G’s latest partnerships have concentrated not on further establishing its professional teams but entering the collegiate space. The gaming franchise, coming off a successful partnership with the University of Kentucky in running an NBA2K tournament on Twitch, will team with the University […]

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Kentuckylogo

University of Kentucky Partners with Gen.G for Gaming Program

The University of Kentucky will be partnering with Gen.G to build a global gaming and esports program as part of a larger campus initiative to become more involved in the esports ecosystem. The program will focus on three pillars of academic, community and professional development in collaboration with the UK esports Club. The partnership between […]

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