The sports-event industry ranks pretty high when it comes to the amount of personal data being exchanged en masse with third-party vendors.
We all know the challenges that face youth sports: Higher costs are threatening to put organized sports out of reach for many families. I’ve seen it in my own household, where our 8-year-old son has already participated
The annual summer 2018 Dew Tour, presented by Mountain Dew and TEN: The Enthusiast Network, was recently staged in Long Beach, California, June 28–July 1. Free and open to the public, the event featured more than 80 top skateboarders in team, individual, pro and amateur competitions. A sponsor village, festival, outdoor music stage and local Continue Reading
Thousands of young fans poured into Barclays Center in Brooklyn last fall as I watched from a suite with a dozen or so community leaders and teen-engagement experts. The enthusiasm in the arena was off the charts. No, it wasn’t a Brooklyn Nets home game or a Bruno Mars concert. It was an esports tournament. Continue Reading
Nostalgia is a strong and emotional aphrodisiac. It captures hearts, dreams, energy and money in a way nothing else can. In 2018, nostalgia is back in a big way and is taking on a new form of entertainment. Unless you have been living under a rock, you have probably heard about the next entertainment revolution—esports. Continue Reading