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Squaw Valley Resort to Drop Derogatory Word From its Name

The home where one of the biggest moments in the United States’ Olympic Winter Games history occurred will have a new name after Squaw Valley Resort announced it will drop its current moniker. The resort cited “extensive research into the etymology and history” of the word after talks with the Washoe Tribe and other Native […]

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IOC, Proctor & Gamble Extend Partnership Through 2028

The International Olympic Committee has extended its partnership with Proctor & Gamble through 2028, establishing an Athletes for Good Fund to support athletic causes while adding global rights to the Paralympic Games for the first time. The deal continues Proctor & Gamble’s presence as an Olympic sponsor for the Olympic and Paralympic Games Tokyo 2020, […]

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Tim Mapes, the Delta chief marketing and communications officer, announces that the airline will be a sponsor of LA2028 during an event on March 2 at Griffith Observatory in Los Angeles.

Delta Makes LA28 Sponsorship Official

The 2028 Olympic Summer Games in Los Angeles has its first major sponsorship agreement, as Delta Airlines announced an eight-year partnership beginning in 2021 that makes it the inaugural founding partner of LA28 along with a supporter for the United States Olympic and Parlaympic teams. The announcement was made at an event at Griffith Observatory […]

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Utah Olympic Park Plans Multi-Million Dollar Renovation

The Utah Olympic Park will expand the number of ski runs in Park City and renovate training facilities as part of an $11 million capital project with an eye toward Salt Lake City’s bid for a second Olympic Winter Games. As many as 10 new ski runs will be built over the next five years […]

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