Miami Marlins, loanDepot Announce Naming Rights Agreement for Ballpark
Multiyear relationship will see venue called loanDepot park
Posted On: April 1, 2021 By :The Miami Marlins will rename its home ballpark as loanDepot park in the first naming rights agreement that the club has had for the venue that opened for the 2012 season.
The agreement deepens the relationship between loanDepot and baseball. The company is already the official mortgage provider of MLB and presenting sponsor of both the American League and National League Championship Series. As part of the partnership, loanDepot will donate $50 for every Marlins run scored during the regular season to expand youth baseball and softball opportunities through the Miami Marlins Foundation programming at the Boys & Girls Clubs of Miami-Dade.
The Marlins will have 25 percent capacity at home games, roughly 9,200 fans, to start the season. On Opening Day, all fans in attendance will receive a Marlins schedule magnet and a commemorative game ticket.
“We’re excited to welcome fans back for Opening Day at loanDepot park,” said Marlins Chief Executive Officer Derek Jeter. “With loanDepot as a part of our family, we have an ideal partner who shares our principles and values as well as our championship drive.”
The park branding transformation will take place over the coming months. External ballpark signage is anticipated to be in place in time for the All-Star Break.The venue has hosted two World Baseball Classics in 2013 and 2017 as well as the 2017 MLB All-Star Game. It also hosted the Miami Beach Bowl college football game from 2014–2016.
“While we look forward to the Opening Day festivities and the launch of this historic alliance, it is just the beginning,” said loanDepot Chief Executive Officer and Founder Anthony Hsieh. “Our goal, together with the Marlins, is to create lasting and valued memories for the South Florida community. We hope loanDepot park will become an integral part of many future celebrations.”