Category: On Assignment

On Assignment — SportsTravel — News, Insight and Analysis for the Sports-Event Industry

rockhillbasketball1

November Madness: A Marathon Start to College Basketball Season in Rock Hill, South Carolina

It’s 12:01 a.m. on a Monday morning in Rock Hill, South Carolina, but the raucous atmosphere inside the Rock Hill Sports and Event Center makes the first college basketball game of the season for High Point and Liberty feel more like a primetime March Madness matchup. Rowdy college students dress in pajama pants and sleeping […]

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LINCOLN Stadium

‘On the Way to Everywhere’: Lincoln, Nebraska, Builds A New Era

On a drizzly summer afternoon, what might be the third-largest city in Nebraska is quiet. All that is moving inside Memorial Stadium are the memories, which give visitors ample time to use their imaginations and picture what a 103-year-old shrine to football greatness looks like when it’s engulfed by a sea of red. On seven […]

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Aces-Game copy

What Happens in Vegas … is World-Class Sports and Hospitality

Las Vegas has many reputations. It’s known as the entertainment capital of the world, a gambling mecca and in recent years, a sports hub that’s seen several professional teams come to town and hosted events such as the Super Bowl and Formula 1. However, Vegas veterans will tell you that before anything else, Jerry Tarkanian’s UNLV […]

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Lumen Field

In Seattle, Sports is Part of City’s Culture

After three games in three days and experiencing the various decibel levels at each, you get to wonder: Do Seattle sports fans go through the week whispering quietly because of all the yelling they do to support their teams? In an area that hosted multiple major events throughout this year and with more to come […]

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Tremblant Run

Mont-Tremblant Ironman Celebrates Athletes, Environmental Sustainability

Leaving Montreal’s airport and heading north, what strikes you first is how progressively greener the scenery gets heading out of the city. On a busy Friday afternoon, it takes about two hours to reach the destination. Along the way, every building is a soft pastel with colored roofs straight out of a scrapbook of what […]

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Thomas & Mack Summer League 2023

NBA Takes Over Las Vegas for Summer League and Inaugural NBA Con

The NBA season may have ended June 12 in Denver when the Nuggets captured their first championship. But the NBA never truly sleeps. The league took over Las Vegas starting July 7 with Summer League games tipping off at the Thomas & Mack Center and Cox Pavilion. Simultaneously, the inaugural NBA Con — a massive […]

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Milwaukee

Milwaukee Embraces History, Improves Future

Milwaukee is a city with a storied sports history. There’s a blend of professional and college sports that keep fans engaged year-round and you can bet they’ll be enjoying a cold beverage and cheering loudly for their teams. The crown jewel of the Milwaukee sports scene is the Bucks, the 2021 NBA champions that feature […]

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