Sideline Chat: Baton Rouge is Riding Sports Tourism Momentum
Triston Montel shares why Baton Rouge is ready for your next sports event
Posted On: November 6, 2026 By :Home to LSU and Southern University and fresh off a months-long national bowling championship, Baton Rouge has seen firsthand what sports tourism can do for a community. Triston Monte, sports development manager for Visit Baton Rouge, spoke with SportsTravel atTEAMS about why now is a great time to bring an event to Louisiana’s capital city. He discusses the city’s range of venues and the hands-on marketing and experience support his team provides organizers. Monte also touches on recent events and the culture and cuisine that make Baton Rouge unique. Watch the video for the full conversation.