Sports ETA
Sports ETA and Destinations International have teamed up on a two-year partnership.

Sports ETA and Destinations International Form Strategic Partnership

The Sports Events and Tourism Association and Destinations International have announced a two-year partnership with a focus on educational programming and industry research. Sports ETA is the professional trade association for the sports events and tourism industry, while Destinations International is the world’s largest resource for official destination organizations and convention and visitors bureaus. “Sports […]

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Al Kidd Jennifer Stoll SportsTravel Podcast
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The Sports Tourism Rebound: Al Kidd and Jennifer Stoll on the Latest Sports ETA Research

This is the second time we’ve had Al Kidd and Jennifer Stoll on the SportsTravel Podcast. The last time was in early 2020 when the pandemic was just becoming evident and an incredible amount of unknown lied ahead. The Sports Events & Tourism Assocaition had just released data from its first comprehensive State of the Industry […]

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More Than 800 Attend Sports ETA Symposium

The Sports Events and Tourism Association completed its annual symposium in Fort Worth, Texas, May 2­–5, releasing a new State of the Industry report, naming Las Vegas as the host city for the 2026 event and announcing the first non-destination member to serve on the association’s executive committee in the organization’s 30-year history. The meeting […]

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Maui Invitational – November 23, 2021
Fans attend the 2021 Maui Jim Maui Invitational at Michelob Ultra Arena in Las Vegas. (Photo by Al Powers / ESPN Images)
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Study: Sports-Related Travel Worth $39.7 Billion in 2021

After taking its lumps during the depths of the pandemic, sports-related travel had a direct economic impact of $39.7 billion in 2021 — gaining back nearly all of what it lost from historic highs in 2019 — according to results from the latest State of the Industry Report commissioned by the Sports Events & Tourism […]

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Sports ETA Northstar Tourism Economics

Sports ETA Seeks Destination Data for State of the Industry Report

The Sports Events and Tourism Association, in collaboration with the Northstar Meetings Group, has engaged Tourism Economics, an Oxford Economics company, to conduct an update of the 2019 State of the Industry Report that will look at the industry’s performance in 2020 and 2021. The study will provide strategic insights on market size, economic impact, […]

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William Knox to Lead Sports ETA Venue Program

Sports tourism veteran William Knox will join the Sports Events & Tourism Association to lead the organization’s facilities program development. In the newly created role, Knox will oversee membership and programming for sports venues, one of the fastest-growing segment of the industry association’s general membership. Knox is president and owner of Legacy Sports Group and […]

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Sports ETA Conducts Symposium, Announces Host Cities

The Sports Events and Tourism Association held its annual Symposium in Birmingham, Alabama, announcing several new future host cities, handing out industry awards and inducting industry veterans Denny Gann and Mike Millay into the organization’s Hall of Fame. Attendees also heard keynote addresses from civil rights activists Dr. Martha Bouyer and Lisa McNair, SEC Commissioner […]

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Sports ETA and Northstar Meetings Group Announce New Five-Year Partnership

    Sports ETA, the only trade association for the sports events and tourism industry, announced today a new five-year partnership with Northstar Meetings Group, the leading multi-platform brand for dedicated meeting and business planners and sports event organizers, to serve as presenting sponsor of the association’s “Annual State of the Industry” research report. Under […]

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Sports ETA Approves New Board Members, Changes Bylaws

Members of the Sports Event and Tourism Association elected a new board at the first annual membership meeting held since the start of the pandemic. Members also adopted several new bylaw changes that will give more equal benefits to rights holder and industry partner members, and created a new individual membership category. The annual meeting […]

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