Sideline Chat: Why Greensboro is Investing in Its Sports Future

With a 21-field soccer complex, one of the country’s premier indoor aquatic centers and ongoing facility renovations, Greensboro, N.C. is investing in its future as a sports destination. Caleb Wilson, sports sales director for Visit Greensboro, spoke with SportsTravel at TEAMS about why now is a great time to bring an event to the North Carolina city. He discusses its most popular venues, new incentives for organizers and the value of long-term partnerships. Wilson also touches on a recent event and the rich history visitors can explore while they’re in town. Watch the video for the full conversation.