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The draw for the pool stages of the eleventh edition of the Men’s Rugby World Cup in 2027 in Australia has taken place in Sydney. It was conducted by World Rugby Chair and former Australia international, Brett Robinson, two-time Rugby World Cup winner and former All Black, Dan Carter, former Wallabies captain and the most-capped […]
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Ahmedabad has been confirmed as the host city for the centenary edition of the Commonwealth Games in 2030. The western city in India was recommended over a rival bid by Abuja in Nigeria by an evaluation panel last month. The decision was formally ratified by the 74 Commonwealth nations and territories at a 2025 general […]
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The Asian Mixed Martial Arts Association has launched the Federation of International Mixed Martial Arts, a new international mixed-martial arts federation, to unify the sport under clear global governance and secure its eventual place in the Olympic Games. FIMMA’s launch is in response to calls from athletes and national federations for a new world governing […]
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The European Olympic Committees and the Ministry and Youth and Sports of the Republic of Türkiye have formally signed the host country agreement for the 2027 European Games in Istanbul. Ahead of the fourth edition of the European Games in 2027, the agreement builds on the host city contract, which was signed earlier this year. […]
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The Olympic flame for the Milan-Cortina 2026 Olympic Winter Games has been lit in Ancient Olympia, as the Ceremony was moved indoors due to the wet weather forecast. The Ceremony, taking place at the birthplace of the Olympic Games, marks the beginning of the flame’s journey to Italy. After a week-long relay in Greece, the […]
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The Professional Fighters League, the mixed martial arts league, has announced Justin Younghans as its new senior vice president of global partnerships. Younghans joins PFL from Major League Soccer’s Columbus Crew, where he had served as vice president of corporate partnership sales and activation since 2022. He has more than 16 years of experience in driving […]
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FIFA and Globant have signed an expanded partnership, which will see the digitally native company deliver a portfolio of IT solutions, software and digital platform development services across FIFA’s ecosystem. After beginning their collaboration four years ago, the expanded agreement will include enhancements to FIFA’s digital platforms and a new mobile app that will help […]
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FIBA has partnered with premium Swiss sportswear brand FOURTEEN to serve as the official apparel supplier for all FIBA’s 3×3 basketball global events. Launching for the 2026 season, the collaboration will see players kitted out in specific 3×3 basketball apparel that reflects the sport’s fast-paced action and urban culture roots, balanced with the FOURTEEN brand’s […]
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Sports and live entertainment company AEG has announced a multi-year renewal of its global partnership with Marriott Bonvoy, the travel membership platform of Marriott International. After first announcing a singular partnership in 2013, the renewed agreement is set to build enhanced international reach, a heightened focus on music and a more connected fan journey made possible […]
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Real Madrid C.F. is partnering with global entertainment studio Moment Factory to create Realmadrid Games, a multi-level interactive journey around the newly renovated Bernabéu stadium. Described as a “world-first permanent multimedia activation,” the experience is designed to extend the fan journey beyond match days and develop immersive interactivity, while transforming underutilized spaces into year-round attractions. […]
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