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Sports Illustrated has announced a biennial all-star competition featuring elite female athletes across six sports. The inaugural SI Women’s Games is scheduled for October 28 through November 2 in Oceanside, California. It will give participating athletes the opportunity to earn prize money while competing for the title of champion. Teams of domestic and international athletes […]
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Women’s sports have seen a meteoric rise in both popularity and attention over the past few years and as those have increased, so has the dollar signs associated with television rights, social media clicks and tickets sold. The CES 2024 session titled “From Buzz to Business: The ROI of Women’s Sports” took a look at […]
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