The International Olympic Committee has extended its partnership with Proctor & Gamble through 2028, establishing an Athletes for Good Fund to support athletic causes while adding global rights to the Paralympic Games for the first time. The deal continues Proctor & Gamble’s presence as an Olympic sponsor for the Olympic and Paralympic Games Tokyo 2020, Continue Reading
The Tokyo Organizing Committee of the 2020 Olympic and Paralympic Summer Games has confirmed that all 43 venues for the rescheduled event have been secured and the new schedule of events is complete. Securing venues was one of the main challenges after March’s postponement of the Games until July 23, 2021. Each of the venues Continue Reading
The International Olympic Committee has issued a statement that the organization “condemns racism in the strongest terms” and opened the door for athletes to express their feelings on the subject during a future Olympic or Paralympic Games. The issue of athlete protests on the podium has been a controversial one ever since U.S. athletes Tommie Continue Reading
Tokyo 2020 continues to move forward with plans for a downsized Olympic Summer Games in 2021, releasing a new timeline for operations planning that calls for an agreement on new service levels by July. The postponement to 2021 continues to have hundreds of moving parts, including the need to secure all 41 venues that had Continue Reading
The tragic death of NBA legend Kobe Bryant, his teenage daughter Gianna and seven others in a helicopter crash in Los Angeles on Sunday morning sent the sports event world into shock, with many praising and remembering the sports icon who had a worldwide reputation for competitiveness. Bryant won five NBA titles with the Los Continue Reading
The Winter Youth Olympic Games, which opened in Switzerland this week, will head to Asia for the first time in 2024 as Gangwon Province, South Korea, was awarded host duties by the International Olympic Committe. Gangwon Province is home to Pyeongchang, which hosted the Winter Olympic Games in 2018. The Winter Youth Olympic Games in Continue Reading
At a two-day summit in Lausanne, Switzerland, the International Olympic Committee softened its official stance on esports, opening the door yet further to the possible inclusion of electronic games in future competition. During the meeting, the IOC received a report from David Lappartient, the chairman of the IOC’s esports and gaming liaison group, which is Continue Reading
Five new sports will be on the 2022 Dakar Youth Olympic Games program, including four that will then be part of the 2024 Olympic Summer Games program for the first time. Breaking, surfing, sport climbing and skateboarding will debut in 2022 in Dakar ahead of their official Olympic debut at Paris 2024. Karate will also Continue Reading
Airbnb has signed sponsorship agreements with the International Olympic Committee and the International Paralympic Committee through 2028, a move aimed at offering alternative housing options around the Olympic and Paralympic Games. The deal with the IOC includes accommodation provisions that are expected to reduce costs for Olympic Games organizers and stakeholders, minimize the need for Continue Reading
Mindful of the extensive heat conditions that have been in Japan this summer, the International Olympic Committee is seeking to be proactive by putting adjustments in place for athlete safety under humid conditions when Tokyo hosts the 2020 Olympic Summer Games. As a result, the IOC has announced it will move the Olympic marathon and Continue Reading
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