USOPC

U.S. Olympic & Paralympic Committee Expands Board Structure, Adds Six Directors

The U.S. Olympic & Paralympic Committee has announced the addition of six members to its board of directors within a newly constituted board structure that elevates athlete representation. The changes include the addition of two new athlete at-large positions, which increase elected athlete representation to five. The total representation of athletes on the board will […]

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USOPC

USOPC Introduces Marketing Platform for Team USA Athletes

The United States Olympic & Paralympic Committee will start a Team USA Athlete Marketing Platform pilot program, a first-of-its-kind digital marketplace that expands athlete sponsorship and marketing opportunities. Part of the program involves connecting Team USA sponsors and licensees directly with athletes. The platform’s aim will be to provide incremental revenue opportunities and marketing exposure […]

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JessicaBartley

USOPC Hires Dr. Jessica Bartley as Director of Mental Health Services

The United States Olympic & Paralympic Committee has hired Dr. Jessica Bartley as its director of mental health services, starting immediately to be responsible for the development and implementation of mental health services and programming for Team USA. Bartley has more than a decade of work in the mental health space and will direct the […]

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U.S. Paralympic marks

Three U.S. Paralympic Sports Unveil New Brand Marks

The United States Olympic & Paralympic Committee has unveiled new brand marks and identities for U.S. Paralympics Cycling, U.S. Paralympics Swimming and U.S. Paralympics Track & Field—the three Paralympic summer sports managed by U.S. Paralympics. According to the USOPC, the new visual identities are designed to create unique identities for each sport and to raise […]

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