Chad Culver Joining All Star Outfitters

Chad Culver, a longtime leader at Visit Knoxville, has joined All Star Outfitters as vice president of sales. In his new role, Culver will lead the company’s national event sales strategy and be tasked with expanding key partnerships and driving revenue growth.

Culver spent the last 10 years at Visit Knoxville, most recently as senior director, sports commission and conventions sales. Prior to that he was the director of marketing at the CVB in Kingsport, Tennessee, and worked in event management at the University of Tennessee, his alma mater. All Star Outfitters manages merchandising operations for more than 1.2 million athletes and attendees each year across the country.

“I’m thrilled to join All Star Outfitters at such an exciting time,” said Culver. “The company’s commitment to quality, innovation, and customer experience sets it apart in the industry. I look forward to working with the team to drive growth and build lasting client relationships.”

Culver will report to Mike Martinez, president of All Star Outfitters, who said, “We’re excited to welcome Chad to the All Star Outfitters leadership team. His strategic vision, relationship-first mindset, and deep industry expertise make him the ideal leader to accelerate our sales efforts into our next level of growth and scale.”