Author: Matt Traub

Australia Brisbane 2032 Stadium
Spectators make their way home after play had been suspended due to heavy rain during the second day of the first cricket test match between Australia and South Africa at the Gabba stadium in Brisbane, Australia in 2012. The cricket stadium that Brisbane Olympics backers pitched as the centerpiece venue for the 2032 Summer Games is set to be demolished and rebuilt.(AP Photo/Tertius Pickard, File)

Brisbane 2032 Olympics Venue Decision Coming in March

A venue plan for the 2032 Olympic and Paralympic Summer Games will be unveiled in March, the local government said on Tuesday, after a dramatic months-long debate between political parties. Brisbane was awarded the Games in 2021 immediately before the pandemic-delayed Games in Tokyo. Australian Olympic Committee Chief Executive Matt Carroll said this month that […]

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SLC2034 LOC
Utah Governor Spencer Cox announces the formation of the local organizing committee for the 2034 Olympic and Paralympic Winter Games along with USOPC CEO Sarah Hirshland, Executive Chair and President Fraser Bullock, CEO Brad Wilson and Vice Chair Steve Starks. Photo by Matt Traub/SportsTravel

Salt Lake City-Utah 2034 Announces Organizing Committee

SALT LAKE CITY — Fraser Bullock was officially named executive chair and president for the Organizing Committee for the 2034 Olympic and Paralympic Winter Games in Salt Lake City while former Utah Speaker of the House Brad Wilson was named as chief executive officer on Friday at the Utah State Capitol. Bullock served as chief […]

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XGames
From left, Keegan Palmer, X Games CEO Jeremy Bloom, Hannah Roberts and Ryan Sheckler talk about the X Games coming to Salt Lake City in June at the Utah State Fairpark. Photo by Matt Traub/SportsTravel

2025 X Games Heading to Salt Lake City

SALT LAKE CITY — The 30th anniversary summer of the X Games has expanded to a third event as the action sports festival will be in Salt Lake City at the Utah State Fairpark and Event Center. X Games Salt Lake City will be held from June 27–29, the second of three X Games events […]

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IITA Summit
Mark Topley, right, New York Yankees associate director, strategic ticket sales and tourism, talks during a panel discussion on Wednesday at the International Inbound Travel Association summit in Salt Lake City. Also on the panel from left is Luisa Mendoza, Global Tourism Sports and Entertainment founder and chief executive officer; Jeff Gayduk, Premier Travel Media president and Brandon Furyk, Onward Travel Group vice president. Photo by Matt Traub/SportsTravel

International Sports Tourism’s Impact Praised by Panels

SALT LAKE CITY — Given the number of major sporting events coming to the United States over the next decade, the ability for destinations to attract new international travelers and use that initial experience to develop deeper connections was a central theme at the International Inbound Travel Association’s annual summit. The Power of Sports Tourism […]

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Super Bowl Football
NFL commissioner Roger Goodell, third right poses with, left to right, Zaileen Janmohamed, president and CEO of the Bay Area Host Committee, San Jose Mayor Matt Mahan, Jed York, San Francisco 49ers CEO, Al Guido, 49ers President and BAHC Board President and Noah Wintroub, Global Chairman of JPMorgan and BAHC Board Chairman, during a news conference the morning after Super Bowl 59 between the Philadelphia Eagles and the Kansas City Chiefs, Monday, Feb. 10, 2025, in New Orleans. (AP Photo/Gerald Herbert)
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Bay Area’s Big 2026: Organizing the Super Bowl and FIFA World Cup

NEW ORLEANS — Throughout preparations ahead of next summer’s FIFA World Cup, organizers have trumpeted every match as being like a Super Bowl. That means the Bay Area will host six Super Bowls in the summer — after the actual Super Bowl in February 2026. “There’s something really exciting about it,” Bay Area Host Committee […]

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WCup 2026 Host Candidates Soccer
MetLife Stadium in East Rutherford, N.J., will host the championship game for the 2026 FIFA World Cup. (AP Photo/Seth Wenig, File)

Tammy Murphy Named Board Chair for FIFA 2026 World Cup New York/New Jersey Host Committee

New Jersey First Lady Tammy Murphy has been named Chair of the 2026 FIFA World Cup New York/New Jersey Host Committee’s Board of Directors and Alex Lasry has been named chief executive officer to lead the committee on a day-to-day basis. MetLife Stadium in East Rutherford, New Jersey, will host eight matches in the 2026 […]

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2025 CONCACAF Gold Cup Football
NRG Stadium in Houston will be one of the sites for the 2026 FIFA World Cup. (AP Photo/Eric Gay, File)

NRG Energy Signs on as Official Houston Supporter for FIFA 2026 World Cup

The FIFA World Cup 26 Houston Host Committee has announced NRG Energy as its first local host city sponsorship ahead of the stadium’s seven matches in next summer’s tournament. The matches will be at what is commonly known as NRG Stadium but for FIFA sponsorship purposes will be referred to as the Houston World Cup […]

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Visit Indy Annual Event

Visit Indy Celebrates Record Year for Tourism in 2024

The NFL Combine brought in more than 27,000 people to the city of Indianapolis, part of a record 2024 that Visit Indy celebrated last week at its State of Tourism event. More than 1,000 people attended the event at the Indiana Convention Center. Executives touted 10 million passengers coming through the Indianapolis International Airport with […]

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Super Bowl XLVII – Baltimore Ravens v San Francisco 49ers
Perhaps the most high-profile power-related issue at a major sports event came during the 2013 Super Bowl, when the lights went out at the Mercedes-Benz Superdome in New Orleans. (Photo by Al Bello/Getty Images)

No Concerns Over Blackout Repeat, Say New Orleans Super Bowl Leaders

Super Bowl XLVII could be remembered for many things; the first Super Bowl where the coaches were brothers, Baltimore Ravens linebacker Ray Lewis’ last NFL game, Ravens quarterback Joe Flacco dueling San Francisco 49ers young star Colin Kaepernick and a halftime performance from Beyoncé and Destiny’s Child. But what most remember from the Ravens’ 34-31 […]

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Elevate House

Elevate Releases Epic Insights Platform

Elevate Sports Ventures has launched a performance and insights platform that will allow organizations to analyze audience data and understand fan insights in a variety of different ways. The platform will be called Epic, standing for Elevate Performances and Insights Cloud. The AI approach will combine emotional, psychological and behavioral insights as well as property […]

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