F&MBankArena

Tennesse Event Center Will be Named F&M Bank Arena

Sabertooth Sports and Entertainment has announced that its event center in Clarksville, Tennessee, will be called the F&M Bank Arena after a naming-rights deal was agreed to with the local bank. Construction continues after ground broke on the facility in November 2020 and the venue is scheduled to open during the 2022-23 season. Sabertooth Sports […]

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PaycomCenter

Thunder, Paycom Announce 15-Year Arena Naming Rights Agreement

The Oklahoma City Thunder’s downtown arena has a new name after a 15-year naming rights partnership was agreed to with Paycom, one of the largest companies in the state of Oklahoma. The name change takes effect immediately, with exterior signage to be completed in time for the start of the 2021-22 season. For the new […]

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CaesarsSuperdome

Caesars Gets Clearance for Superdome Naming Rights

Lawmakers in Louisiana have approved a naming-rights deal that will see the home of the New Orleans Saints become known as the Caesars Superdome in what is reportedly a 20-year contract worth at least $138 million dollars. Louisiana’s Joint Legislative Committee on the Budget approved the naming rights agreement without objection last week. The Superdome […]

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EnmarketArenaSavannah

New Venue Becomes Enmarket Arena in Savannah, Georgia

Enmarket, a chain of convenience stores in the Southeast, has signed a 15-year naming rights deal for the new arena in Savannah, Georgia, that will open in January and be run by Oak View Group. The 9,500-seat venue costs $165 million. It will be home to a future ECHL expansion team plus concerts and other […]

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Tata Consultancy Services New York City Marathon Renewal
Tata Consultancy Services (TCS) has renewed their title and technology sponsorship of the TCS New York City Marathon through 2029 and will invest $30M to $40M annually in global running sponsorships and related community programming.

TCS Renews Sponsorship of TCS New York City Marathon Through 2029

Tata Consultancy Services has signed an eight-year contract with New York Road Runners to extend its title and technology sponsorship of the TCS New York City Marathon through 2029. TCS’ extended partnership with New York Road Runners follows its announcement earlier this month that it will become the title sponsor of the London Marathon starting […]

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Credit One Stadium located at the LTP Daniel Island tennis center in Charleston, South Carolina

Credit One Adds Naming Rights of Charleston Tennis Stadium and WTA Tournament

One of the longstanding stops on the WTA Tour in Charleston, South Carolina, will have a new name. Credit One Financial, the parent company of Credit One Bank, has signed a multiyear naming rights sponsorship with Charleston Tennis, LLC, which includes title partner rights at Credit One Stadium located at the LTP Daniel Island tennis […]

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FootprintCenter
Fans going to the Footprint Center for Phoenix Suns and Mercury games will have food served in Footprint’s biodegradable, compostable, and recyclable solutions as well as educational points about the positive impact of making a switch from single-use plastics in their everyday lives.

Home of Phoenix Suns, Phoenix Mercury Rebranded as Footprint Center

The Phoenix Suns and Phoenix Mercury have announced a long-term partnership with Footprint, a material science company, that includes naming rights and product integration within the team’s downtown Phoenix arena. The Footprint Center will host fans for Suns and Mercury games with food served in Footprint’s biodegradable, compostable and recyclable products. The venue will also […]

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KrakenStarbucks

Kraken Community Iceplex Inks Starbucks as Partner

The Seattle Kraken’s training center has been unveiled as the Kraken Community Iceplex with local corporate titan Starbucks serving as its community impact partner. The three-rink Iceplex is on track to open by September as a purpose-driven center by advancing inclusion and equity in the Northgate neighborhood. Along with being the latest NHL team’s training […]

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BallysMercury

Phoenix Mercury Become First WNBA Team With Sports Betting Partnership

The Phoenix Mercury are the first WNBA team to have a sports betting partnership after reaching an agreement with Bally’s Corporation for a gaming access deal that gives Bally’s access to its 15th state for gaming in the United States. Bally’s will be recognized as the exclusive sports betting partner of the Mercury over 15 […]

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eNascarMiami
Denny Hamlin in the No. 11 FedEx Toyota and Dale Earnhardt Jr. in the No. 8 FilterTime Chevrolet lead a pack of cars during the eNASCAR iRacing Pro Invitational Series Dixie Vodka 150 at virtual Homestead-Miami Speedway on Sunday, March 22, 2020.

NASCAR, iRacing.com Announce Official Partnership

NASCAR and iRacing.com have agreed to a new partnership that will grant the developer of PC-based racing simulations the title of “official simulation partner of NASCAR,” elevating a relationship that had been classified previously as a licensing deal. The partnership will allow the two groups to work closer on promoting various eNASCAR series that live […]

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