The leading online source for news, analysis, events and trends in sports-related travel and event management. Serving event organizers, destinations, industry suppliers, teams, and travel professionals with expert insights since 1997.
There are many ways to judge the success of a sports event. The most direct, of course, is attendance and the economic impact that visitors provide the host city. Then there are the residual effects, which include those who enjoy the destination so much they decide to return—perhaps even permanently. While rare, this is just […]
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