Nashville-Superspeedway_(black)

ASM Global Enters NASCAR with Nashville Superspeedway Deal

ASM Global has partnered with the Nashville Superspeedway in a deal that will match the venue management company with the track that hosts events in the NASCAR Cup Series, NASCAR Xfinity Series and the NASCAR Camping World Truck Series. The deal marks the first time ASM Global has entered into a partnership with a NASCAR […]

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NASCAR Virus Racing Returns Auto Racing
Denny Hamlin (11) leads the pack to start a 2019 NASCAR Cup Series auto race at Darlington Raceway in Darlington, S.C. (AP Photo/Terry Renna, File)

New St. Louis Race Highlights 2022 NASCAR Cup Series Schedule

NASCAR officially released its full 2022 Cup Series schedule on Wednesday with 39 events in total and only one off week scheduled, with racing on Easter Sunday for the first time since 1989 and a new track added to the slate in World Wide Technology Raceway just outside St. Louis. The full schedule comes after […]

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Coliseum Renovation
The Los Angeles Memorial Coliseum will be home to the 2002 NASCAR Clash. (AP Photo/Damian Dovarganes, File)

2022 NASCAR Clash Heading to Los Angeles Coliseum

NASCAR will debut its next generation of stock cars in one of the most innovative ways imaginable. The Los Angeles Memorial Coliseum will have a temporary short-track course installed for the 2002 NASCAR Clash, the traditional season-opener ahead of the Daytona 500 that has been held at Daytona Beach International Speedway since 1979. The only […]

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allied esports truck

Allied Esports and NASCAR Partner on Truck Activation

Allied Esports has announced a partnership with NASCAR that will bring the company’s 18-wheel gaming truck to various upcoming races to add an esports component to those events. The Allied Esports Truck will begin its activation August 6–8 at the Go Bowling at the Glen in Watkins Glen, New York, and conclude November 4–7 at […]

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eNascarMiami
Denny Hamlin in the No. 11 FedEx Toyota and Dale Earnhardt Jr. in the No. 8 FilterTime Chevrolet lead a pack of cars during the eNASCAR iRacing Pro Invitational Series Dixie Vodka 150 at virtual Homestead-Miami Speedway on Sunday, March 22, 2020.

NASCAR, iRacing.com Announce Official Partnership

NASCAR and iRacing.com have agreed to a new partnership that will grant the developer of PC-based racing simulations the title of “official simulation partner of NASCAR,” elevating a relationship that had been classified previously as a licensing deal. The partnership will allow the two groups to work closer on promoting various eNASCAR series that live […]

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NASCARiRacingChicago

NASCAR Continues Riding Popularity of iRacing

The success of NASCAR’s iRacing Series, which continued with a national broadcast this week of a virtual road race through the streets of Chicago, can still be considered a happy surprise by those within the sport. What started last year during the pandemic as a way to keep fans engaged while the sports world was […]

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Satisfyi NASCAR

NASCAR Turns to AI to Answer Fan Questions

Satisfi Labs will partner with NASCAR and its racetracks to provide an AI-powered “Answer Engine” to engage with fans throughout the season. Under terms of the deal, Satisfi Labs will provide racing and venue information to all NASCAR-owned tracks including Darlington, Daytona, Homestead, Martinsville, Phoenix, Richmond and Talladega. Through the effort, fans will be able […]

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Frank Kelleher NASCAR Daytona

Frank Kelleher Named President of Daytona International Speedway

NASCAR veteran Frank Kelleher has been named president of Daytona International Speedway, succeeding Chip Wile, who will be promoted to an expanded role of senior vice president, chief track properties officer overseeing 13 NASCAR-owned tracks. Kelleher previously served as NASCAR senior vice president and chief sales officer where he oversaw a team responsible for business […]

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NASCARiRacingChicago

NASCAR Adds Chicago Street Course to iRacing Series

The eNASCAR iRacing Pro Invitational Series on June 2 will have drivers virtually race on a street circuit set in downtown Chicago, connecting some of Chicago’s landmark streets as well as around Grant Park on a 2.2-mile course. The series’ second season started March 24 with a race on the dirt track at Bristol Motor […]

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King’s Hawaiian

King’s Hawaiian Enters First Motorsports Partnership with NASCAR

Fans of King’s Hawaiian are in for a treat at four NASCAR-owned venues as the racing series and baking company announced a multiyear deal for an official track partnership. Under terms of the deal — the bakery’s first in motorsports — King’s Hawaiian will secure naming rights to dining areas at Daytona International Speedway, Kansas […]

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