Tag: PWHL

CES Women’s sports
From left, Gina Waldhorn, Harish Sarma, Andrea Hopelain, Andrea Brimmer and Brain Lawlor spoke about the growing business of women's sports.

CES 2024 Highlights the Growth of Women’s Sports

Women’s sports have seen a meteoric rise in both popularity and attention over the past few years and as those have increased, so has the dollar signs associated with television rights, social media clicks and tickets sold. The CES 2024 session titled “From Buzz to Business: The ROI of Women’s Sports” took a look at […]

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PWHL
PWHL Board Member Billie Jean King, center left, and PWHL Executive Jayna Hefford drops pucks between Toronto captain Blayre Turnbell, left, and New York captain Micah Zandee-Hart for the ceremonial faceoff before the first game of the new league in Toronto on New Year's Day, 2024. Frank Gunn/The Associated Press

Air Canada Partners With Professional Women’s Hockey League

The Professional Women’s Hockey League, with six teams in two countries and two highly-anticipated games already in the books, also scored a victory off the ice before the inaugural game with Air Canada becoming an inaugural Premier Partner of the PWHL and official airline for the league’s first six teams. Air Canada is granted intellectual […]

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2024 NHL All-Star Game

2024 NHL All-Star Weekend in Toronto Expands to Three Days

The National Hockey League will expand its 2024 All-Star Weekend to three days, including additional events involving the newly-formed PWHL. The weekend will start on Thursday, February 1, with the player draft, alumni man of the year award and PWHL 3-on-3 Showcase. The rest of the weekend includes the All-Star Skills competition on February 2 […]

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PWHL

Professional Women’s Hockey League Announces Six Markets

The Professional Women’s Hockey League’s inaugural season will launch in January 2024 with teams in Montreal, Ottawa, Toronto, Boston, Minneapolis–St. Paul and the New York City area. The PWHL will start play after having bought out the Premier Hockey Federation in June. The PHF previously had teams in Montreal, Toronto, Boston, the Minneapolis—St. Paul region […]

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