Barclays Center Unveils Hershey Bar
Need a chocolate fix next time you’re at the game? At Barclays Center in Brooklyn, fans can get just that through a first-of-its kind experiential Hershey Bar that has opened Continue Reading
ESPN to Broadcast Entire Women’s Final Four
Television ratings were up last year for the NCAA Women’s Final Four and this year, they may very well go up again. ESPN has announced that it will air the Continue Reading
Pac-12 Conference Extends 76 Partnership
The Pac-12 Conference and 76, a Phillips 66 company, will continue their partnership that sees 76 as the presenting sponsor of the Pac-12 football championship game through 2023 as well Continue Reading
Rupp Arena Gets Rebranding
The home of Kentucky basketball will now be called Rupp Arena at Central Bank Center as part of the Lexington Center Corporation’s 14-year naming rights agreement with the financial firm Continue Reading
NAIA Names 2021 Basketball Opening Round Hosts
Park City, Kansas, Wichita, Kansas and Omaha, Nebraska, have been announced as the first three hosts for the 2021 NAIA Basketball Tournament, which will have a new format from years Continue Reading
Brooklyn Nets Enter Luxury Hotel Partnership
The Spain-based Palladium Hotel Group is entering the United States sports market with a season-long sponsorship deal with the Brooklyn Nets. Palladium branding elements will appear at Barclays Center during Continue Reading
Florida Atlantic Gets $5 Million for Arena Naming Rights
Florida Atlantic University’s home for men’s and women’s basketball plus women’s volleyball will now be known as RoofClaim.com Arena after a 10-year sponsorship agreement worth $5 million to the Conference Continue Reading
Capital One Arena Moves to All-Digital Ticketing
The home of the Washington Capitals and Washington Wizards will be eliminating paper tickets and going all-digital for sports events as well as concerts and other entertainment events. The change Continue Reading
G League Expanding to Mexico City
The NBA, with its current league champions reigning from Canada, will be expanding its main developmental league to the south of the United States border. The G League will have Continue Reading
Cincinnati Out, Indianapolis In as NCAA Tournament 2022 Host
The NCAA has taken away NCAA Tournament first- and second-round hosting duties in 2022 from Cincinnati, Ohio, and reassigned those rights to Bankers Life Fieldhouse in Indianapolis, Indiana. The decision Continue Reading
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