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From 3—5 December, World Aquatics hosted the inaugural “From Podiums to Possibilities” Athletes’ Career Summit in Lausanne, Switzerland. It brought together 18 elite athletes from all aquatic sports for a three-day programme focused on career transition, personal development and life beyond competitive sport. Recognising that moving on from elite sport can be challenging, World Aquatics […]
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Snoop Dogg, the darling of recent Olympics-related coverage on NBC, has a new role with the U.S. Olympic & Paralympic Committee – honorary coach. The entertainment legend and entrepreneur becomes the first person to be bestowed with the title. In the volunteer role, he will join the USOPC staff, coaches, medical experts, administrators and partners […]
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NFL clubs have voted at the virtual December League Meeting to support the development and launch of a professional flag football league. The landmark decision authorizes 32 Equity, the league’s collective investment vehicle, to enter into an agreement with a partner to operate a professional flag football league and invest up to $32 million in […]
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The WTA and Mercedes-Benz have announced that they have entered into a new, long-term partnership, in what is potentially one of the largest partnership deals in global women’s sport. The “WTA Tour Driven by Mercedes-Benz” partnership will begin from January 1, 2026. Through the partnership, the WTA and Mercedes-Benz aim to give women’s tennis greater […]
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Several U.S. national governing bodies have formed a new combined venture, the United Sports Collective, to collaborate on a variety of initiatives. In doing so, they have announced wealth management platform Range as the collective’s first partner. As part of the partnership, the collective between USA Fencing, USRowing, USA Lacrosse and USA Cycling will make […]
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SailGP has closed its 2025 season with record audience growth, new commercial partnerships, high-profile investors and scaled global operations as it looks to cement its position as one of the fastest-growing sport and entertainment packages in the world. The review marks an inflection point for the global racing championship. Launched in 2019 by Co-Founder and […]
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Triple Crown Sports will return to Kansas City for PickleCon 2026 at the Kansas City Convention Center, July 24–26, 2026. The conference players, clubs and fans from across the country to foster competition, community and entertainment. The event offers opportunities from youth divisions to senior players, with amateur matchups and even glow-in-the-dark showdowns. Events include […]
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Saudi Arabia’s Event Investment Fund and Legends Global have announced a joint venture to support the Kingdom’s vision and investment in its growing venue industry. The partnership will become the venue operator for venue projects within the Kingdom of Saudi Arabia for exhibition and convention centres, and entertainment venues to host world-class events in the […]
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An October 2027 launch for a new European club basketball league operated by FIBA and the NBA is a “realistic target,” according to FIBA Secretary General Andreas Zagklis. Any new professional league would still require the approval of the respective boards of the NBA and the FIBA Central Board. However, Zagklis said that such an […]
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The Association of National Olympic Committees and members of the local organising committee have marked one year to go until the XXVIII ANOC General Assembly in Hong Kong, China, when the NOC network and international sports leaders will converge on the city. The General Assembly will bring together the Olympic movement for three days of […]
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