Ed Simon has been hired as senior vice-president of convention sales and services at the Greater Fort Lauderdale (Florida) Convention & Visitors Bureau. He will begin his new role on February 26.

“Ed’s market expertise, industry connections and sales abilities fit perfectly with our goals to aggressively promote Greater Fort Lauderdale as a top-tier convention destination and drive greater market share in quality meetings, group, convention and exhibition business,” said Stacy Ritter, president and CEO of the Greater Fort Lauderdale CVB. “He is a great addition to the bureau in this leadership capacity.”

Simon created and launched the Association Meeting Buyers Collective, a membership-based organization intended to enhance the buying power for the association industry. He also previously served as vice-president of sales for Destination Hotels, vice-president of sales and marketing at Remington Hotels and regional vice-president of sales at Associated Luxury Hotels International.