EventConnect, a cloud-based event and tournament management system for the sports tourism industry, has announced the creation of an advisory board for its Sportology Conference. The London, Ontario-based company partnered with Huddle Up Group to assemble the board’s members.

EventConnect launched in 2013 and has developed digital tools to streamline the coordination, management, tracking and performance of amateur sports events. Through its partnerships and proprietary technology, the company’s platform delivers efficiencies for rights holders, hotels, sports teams and cities by connecting them on a single platform. The company also organizes the Sportology Conference, which focuses on issues related to sports technology and will be held next in March 2020 in Fort Worth, Texas.

“I feel as though we are just scratching the surface on how technology can help support the amateur sports industry, so the Sportology Conference was created to drive that discussion,” said EventConnect CEO  Jason Parker. “The best and most effective way to build software is to hear from the professionals themselves. So we are thrilled, and very thankful, to have such an amazing list of industry experts lending their valuable time and knowledge.”

Huddle Up Group, headed by CEO Jon Schmieder, took a lead role in assembling the advisory board. Schmieder, along with Huddle Up Group Director Caroline Allman, will also serve as a support group for the ongoing work of the advisory board.

“Bringing new ideas to the table is a staple of success in our industry,” Schmieder said. “Jason and his team are open to new ideas and want to make the sports tourism and events community stronger each and every day.  We are proud to be part of this process with such a great partner in EventConnect.”

The initial EventConnect advisory board is comprised of eight industry professionals:

Ashley Blake – Director of Sports Development, Spokane Sports Commission
Dawna Callahan – Founder and CEO, All In Sport Consulting
Jennifer Hawkins – Executive Director, Sports Pittsburgh
William Knox – Director, Grand Park
Meredith Pardue – Community Relations Manager, Harris County – Houston Sports Authority
J.C. Poma – Sports Development Manager, Visit Richmond
Jason Sands – Director of Sports, Fort Worth Sports
JD Wood – General Manager, Panama City Beach Sports Complex