
TEAMS Europe ’27 will be hosted in Manchester, England, and will be staged at the Etihad Stadium, home of Manchester City Football Club – a brand new home for the show.
The sixth edition of TEAMS Europe will be held from March 23–25, 2027.
Etihad Stadium is the home of three-time Premier League, one-time Champions League and seven-time FA Cup winners Manchester City. The venue was purpose-built for the Commonwealth Games in 2002.
Anchored in the Etihad Campus, the stadium is one of Manchester’s most dynamic destinations for conferences, meetings and events. With versatile pitch-view suites, purpose-built event spaces, and excellent transport links, the campus provides a seamless setting for large-scale events, exhibitions and memorable networking experiences.
The host hotel will be the Medlock Hotel, a Radisson Blu Hotel, a contemporary new property located minutes from the stadium and on the Etihad Campus.
“Manchester has a rich history in sport and we are absolutely thrilled to bring TEAMS Europe there,” said Jason Gewirtz, vice president of the Northstar Meetings Group Sports Division, organizers of TEAMS Europe. “The Manchester City Football Club is a brand known worldwide and our attendees will be able to meet in one of the world’s most renown venues, the perfect setting for the type of business that gets conducted at TEAMS Europe. We can’t wait to show off everything that Manchester has to offer.”
“We are thrilled to welcome TEAMS Europe to Manchester for the first time in 2027 following a successful bid to host the event,” said Victoria Braddock, managing director at Marketing Manchester. “TEAMS Europe is a unique opportunity to host event organisers from across the international sports arena, and to connect venues, hotels, and suppliers to position Greater Manchester as a leading destination for global sporting events.
“This bid was made possible following the joint support of Manchester ABID and Marketing Manchester and offers a key opportunity to bring together leaders who are shaping the future of sports tourism, whilst showcasing the fantastic new venues on offer in Greater Manchester, including The Medlock at Manchester City’s new entertainment district. We look forward to welcoming you to Manchester in 2027!”
“We’re proud to support TEAMS Europe 2027 by providing a premium and convenient accommodation option right on the Etihad Campus,” said Samantha Byrne, director of sales and marketing, The Medlock, a Radisson Blu Hotel. “The Medlock, a Radisson Blu Hotel sits at the heart of Medlock Square — the new year-round destination opening later this year and allows us to play a key role in enhancing the overall visitor experience. We look forward to welcoming Teams Europe attendees to the Etihad Stadium next year.”
“Hosting TEAMS Europe at the Etihad Stadium is another great example of our venue being used for major events beyond matchdays,” said Rebecca Pickard, head of local partnerships and venue sales, Manchester City. “Through City Events, we are proud to offer a world-class venue experience that delivers year-round facilities for organisations across the globe, in the unique backdrop of one of football’s most iconic venues. We’re looking forward to welcoming TEAMS Europe in 2027.”
TEAMS Europe is the offshoot of Northstar’s TEAMS Conference and Expo, the world’s largest gathering for professionals involved in producing and managing sport events, including event organisers and the destinations, venues and suppliers who support them. TEAMS is an acronym for “Travel, Events and Management in Sports.”
The 2026 edition of TEAMS Europe was held March 17–19 at the world-famous The Belfry Hotel & Resort in Sutton Coldfield, near Birmingham in England.




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