The annual summer 2018 Dew Tour, presented by Mountain Dew and TEN: The Enthusiast Network, was recently staged in Long Beach, California, June 28–July 1. Free and open to the public, the event featured more than 80 top skateboarders in team, individual, pro and amateur competitions. A sponsor village, festival, outdoor music stage and local food and drink vendors were also on-site.
New to this year’s Dew Tour was the Boost Mobile Switch Jam, which invited 10 professional skaters to earn cash for performing as many switch tricks as possible in 30 minutes. The winner earned a grand prize of $5,000.
Dew Tour also teamed up with Long Beach-based Agenda, a biannual action sports fashion trade show, whose event was held simultaneously at the Long Beach Convention Center. The trade show, which included more than 500 brands and retailers, took place June 28–29. The Agenda Festival for consumers included one day of live music, speaker sessions, athlete meet-and-greets, food trucks and art installations.