The National Football League and Enthusiast Gaming have announced a first-of-its-kind gaming collaboration, bringing NFL players and legends together with top gaming content creators from marquee gaming organizations.
The multi-year partnership will see the launch of NFL Tuesday Night Gaming, where teams will compete head-to-head across popular video game titles.
NFL Tuesday Night Gaming will debut September 13 at 6:30 p.m. ET, and stream live on YouTube in the United States and Canada every Tuesday during the 2022–2023 NFL regular season.
“The NFL is excited to collaborate with Enthusiast Gaming on this first-of-its-kind content series for the League,” said Joe Ruggiero, senior vice president of consumer products at the NFL. “NFL Tuesday Night Gaming will be a unique addition to our weekly schedule that embraces the broader gaming community through an entertaining mix of NFL stars and video gaming culture.”
Fans can expect to see a rotating roster of 12 NFL players or legends and six gaming creators competing across three game titles. After each week’s gameplay, teams will be ranked with the top four teams qualifying for a single-elimination playoff, where one team will be crowned champion of the NFL Tuesday Night Gaming season.
“NFL Tuesday Night Gaming is a new and exciting content platform for brands and agencies to connect with younger audiences through bespoke custom content and talent integrations, including owned moments, featured segments, social activations, and more,” said Bill Kara, president of Enthusiast Gaming.
The first season will conclude with an All-Star Game coinciding with Super Bowl Week. Fans will choose their favorite NFL players or legends and gaming content creators to compete in a special edition gaming night. The winning team will receive a cash prize to donate to the charity of their choice.
Included in the schedule are three bye weeks, where NFL players and gaming creators will take a break for NFL Family Game Night — a platform for families and younger fans to play alongside their favorite players and gamers. In addition to the weekly live-streamed gameplay, this partnership will also produce daily content throughout the season, including pre-and post-game analysis, highlights, plays of the week and more.