Sports ETA Northstar stacked

Sports ETA and Northstar Meetings Group Expand Strategic Partnership

The Sports Events & Tourism Association has announced the expansion of its industry partnership with Northstar Meetings Group, the leading multi-platform brand for dedicated meeting and business planners and sports event organizers, to serve as presenting sponsor of the association’s key research products, including the State of the Industry research report. Under terms of the […]

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Al Kidd

Al Kidd Announces Retirement from Sports ETA

Al Kidd, who has served as president and chief executive officer of the Sports Events and Tourism Association since 2017, will retire from the position, effective June 30, 2023. Searchwide Global has been retained to conduct the search for the next executive of the sports-events industry association. Kidd joined Sports ETA as only its second […]

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Sports ETA
Sports ETA and Destinations International have teamed up on a two-year partnership.

Sports ETA and Destinations International Form Strategic Partnership

The Sports Events and Tourism Association and Destinations International have announced a two-year partnership with a focus on educational programming and industry research. Sports ETA is the professional trade association for the sports events and tourism industry, while Destinations International is the world’s largest resource for official destination organizations and convention and visitors bureaus. “Sports […]

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Al Kidd Jennifer Stoll SportsTravel Podcast
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The Sports Tourism Rebound: Al Kidd and Jennifer Stoll on the Latest Sports ETA Research

This is the second time we’ve had Al Kidd and Jennifer Stoll on the SportsTravel Podcast. The last time was in early 2020 when the pandemic was just becoming evident and an incredible amount of unknown lied ahead. The Sports Events & Tourism Assocaition had just released data from its first comprehensive State of the Industry […]

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William Knox Crop

William Knox to Lead Sports ETA Venue Program

Sports tourism veteran William Knox will join the Sports Events & Tourism Association to lead the organization’s facilities program development. In the newly created role, Knox will oversee membership and programming for sports venues, one of the fastest-growing segment of the industry association’s general membership. Knox is president and owner of Legacy Sports Group and […]

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NMG Sports CROP

Sports ETA and Northstar Meetings Group Announce New Five-Year Partnership

    Sports ETA, the only trade association for the sports events and tourism industry, announced today a new five-year partnership with Northstar Meetings Group, the leading multi-platform brand for dedicated meeting and business planners and sports event organizers, to serve as presenting sponsor of the association’s “Annual State of the Industry” research report. Under […]

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Men’s Basketball vs George Washington
George Mason University is one of the largest universities in Northern Virginia.

Four Northern Virginia Counties Form Sports Marketing Partnership

Four counties in Northern Virginia have combined their sports marketing efforts to launch SportsNOVA, a regional sports tourism partnership that will market the area for sports-related travel. The goal of the partnership between Fairfax, Loudoun, Prince William and Stafford counties is to generate economic impact and foster community development in the region. As part of […]

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Sports ETA EventConnect

Sports ETA Partners with EventConnect on Dashboard

The Sports Events and Tourism Association has announced a new partnership with the EventConnect registration platform to produce a live dashboard of events aimed at helping the industry track where events are being staged and by what type. Sports ETA’s The Pulse powered by EventConnect will provide industry insights for destinations and events rights holders […]

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World Series Rays Dodgers Baseball
Los Angeles Dodgers starting pitcher Clayton Kershaw throws to Tampa Bay Rays' Joey Wendle during the second inning in Game 1 of the 2020 World Series in Arlington, Texas. (AP Photo/Tony Gutierrez)

One Year Later: How COVID has Changed Sports Forever

Remember what it like to go to a sold-out game? Waiting in line with others for seemingly forever before getting your ticket scanned, walking into the concourse and trying to avoid bumping into other people while finding a hot dog and soda, then going to your seats to check out the early scene. Maybe you […]

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