Sports drink BioSteel will become a multiyear partner of U.S. Soccer, starting their agreement at the SheBelieves Cup event in Orlando. Under terms of the deal, BioSteel, a zero-sugar sports drink, will be made available to all of U.S. Soccer’s National Teams, including the Women’s National Team, Men’s National Team, Youth National Teams and Extended […]Continue Reading
David Wright has joined the U.S. Soccer Federation as its new chief commercial officer. Wright brings more than 20 years of strategic management and business growth leadership to U.S. Soccer, most recently working for Minor League Baseball. “David is an outstanding sales and marketing professional with an impeccable reputation,” said U.S. Soccer CEO and Secretary […]Continue Reading
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