NortonTrackLouisville

Louisville Awarded Five USA Track & Field National Championship Events in 2023 and 2024

USA Track & Field has awarded five national championships between 2023 and 2024 to the city of Louisville that tourism officials believe will bring in 14,000 athletes and an approximate $10.4 million in economic impact. The Norton Healthcare Sports & Learning Center, now in its second year of operation, will host the 2023 USATF National […]

Continue Reading
Posted On :
DavidPatrone

Norton Healthcare Sports & Learning Center Hires David Patrone

David Patrone has been hired by the Louisville Urban League and ASM Global to engage with Norton Healthcare Sports & Learning Center staff on event programming and business development for the new track-and-field venue. “Our desire from the very beginning was to bring a truly world-class venue to the west end of Louisville,” said Sadiqa […]

Continue Reading
Posted On :
Karl Schmitt-dark suit

Louisville Sports Commission CEO Karl F Schmitt Jr. to Retire in February 2023

Louisville Sports Commission President and Chief Executive Officer Karl F. Schmitt Jr. has announced that he will retire in February 2023 after leading the organization for the past 12 years. “It’s been a great run, a labor of love,” Schmitt said. “Our team is amazing. I look forward to working with them for another 12 […]

Continue Reading
Posted On :
AAGEF2023Louisville

Louisville Tees Up 2023 African American Golf Event

Louisville will host the African American Golf Expo & Forum scheduled for August 25-30, 2023, becoming the focal point for a week-long event featuring a golf scramble, education sessions, networking events and professional job opportunities in the golf industry. Louisville will be the third city to host an estimated 1,000 event attendees. The primary goal […]

Continue Reading
Posted On :
Gen-Howard-and-Dana-Baldwin_ae9217944f0738f696c093bccdcb3e55

Louisville Tourism Promotes Gen Howard, Dana Baldwin

Louisville Tourism has promoted Gen Howard to director of sports market development, part of two moves aimed at strengthening the Kentucky city’s ties to sports. Dana Baldwin has also been promoted and will serve as national sales manager/sports. She will work specifically on sports tourism under Howard. In the new role, Howard will focus on […]

Continue Reading
Posted On :
Cleo Karen

Cleo Battle to Succeed Karen Williams as Louisville Tourism CEO

Louisville Tourism in Kentucky has announced that President and CEO Karen Williams will end her 30-year tenure with the organization on June 30 and will be succeeded by Chief Operating Officer Cleo Battle. “The hospitality industry is an extremely competitive market for leisure and meetings business,” Board Chair Donald Lassere said. “Under Karen’s leadership, the Louisville landscape evolved with greater opportunities to incent highly […]

Continue Reading
Posted On :
USA Volleyball Logo

2021 USA Volleyball Open Championship Heading to Louisville

Louisville, Kentucky, will host the 2021 USA Volleyball Open National Championship for the first time since 2013, the national governing body has announced. The tournament, which typically draws over 6,000 players, will be held at the Kentucky Exposition Center starting May 28. The Open Nationals was first held in 1928 and has been held annually […]

Continue Reading
Posted On :
DSC_0044

SportsTravel Road Trip Provides Education for NGBs

The seventh annual SportsTravel Road Trip in Colorado Springs, Colorado, brought together executives of national governing bodies for a morning of education and a tour of the soon-to-open U.S. Olympic and Paralympic Museum. The event, held March 11–12 and sponsored by the Louisville Sports Commission and Louisville Tourism, was staged at the National Strength and […]

Continue Reading
Posted On :
Cleo Battle- crop

Cleo Battle Promoted to COO of Louisville Tourism

Cleo Battle has been promoted to the newly created position of chief operating officer of Louisville Tourism. Battle has served the convention bureau in Louisville, Kentucky, since 2013 as executive vice president. In his current role, Battle overseas convention development, destination services, tourism development, and marketing and communication. In his new role, he will cultivate […]

Continue Reading
Posted On :