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March 3 marks a milestone for FIFA: 100 days until the long-awaited start of the men’s Word Cup in North America. The first game will take place between Mexico and South Africa in Mexico City on June 11. The groups for the tournament were determined at December’s FIFA World Cup Final Draw held at the […]
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YouGov has released its latest multi-country report on “Sports tourism: Measuring fan appetite,” examining who is traveling for sport, their motivating factors and the barriers that stand in their way. The survey that fed the insights in the report was conducted from November 14, 2025 to December 12, 2025, and spans 17 different global markets: […]
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Venue partner and sports and entertainment provider Levy has announced the acquisition of international sports marketing agency The iLUKA Collective. The strategic partnership will combine the two companies’ expertise in strategy, design and live event execution at a time when global demand for immersive brand experiences is accelerating. By integrating iLUKA’s specialized expertise, Levy wants […]
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San Diego has been selected as the location for the New Zealand Men’s National Soccer Team’s official team base camp training site during the 2026 FIFA World Cup in Canada, Mexico and the United States. New Zealand Football has confirmed that the All Whites will train at the University of San Diego’s Torero Stadium and […]
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The Japan Football Association has officially announced that its Men’s National Soccer Team will use Nashville SC’s Training Center in Antioch, Tennessee, as its team base camp and training site during the 2026 FIFA World Cup. When they are not traveling to matches, the team will stay in Nashville at a hotel that is yet […]
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The Ghanaian Men’s National Soccer Team will utilize Bryant University in Providence, Rhode Island, as its team base camp training site for the 2026 FIFA World Cup. Although it has not yet been announced, it is believed that the team will stay at The Graduate by Hilton in downtown Providence between training sessions and matches. […]
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A number of soccer matches were recently cancelled in Mexico after the killing of a high-profile Mexican drug lord close to the 2026 FIFA World Cup host city of Guadalajara led to cartel violence in at least 20 states across the country. But FIFA officials have said they are not concerned about the turn of […]
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The Olympic Flame at the Winter Games in Milan Cortina may have just been extinguished, but attention is already turning to the next edition: The 2030 Olympic Winter Games in the French Alps. The 2026 event broke new ground in multiple ways. From a social perspective, Olympic digital platforms surpassed 100 million users for the […]
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FIBA has announced that El Salvador will host the FIBA 3×3 AmeriCup in 2026 and 2027, continuing the growth of 3×3 basketball in the region. Organized by the Federación Salvadoreña de Baloncesto, or FESABAL, the FIBA 3×3 AmeriCup will take place from November 5—8, 2026, featuring the top men’s and women’s national teams from across […]
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Following the conclusion of the Milano Cortina 2026 Olympic Winter Games, LA28 has announced that it has surpassed five million registrations for the LA28 Ticket Draw. Since the ticket draw registration option opened on January 14, LA28 said that it had received an “unprecedented” number of registrations, including 1.5 million within the opening 24 hours, […]
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