Category: Sponsors & Media

Sponsors & Media — SportsTravel — News, Insight and Analysis for the Sports-Event Industry

Move United
Research published in the Journal of Leisure Studies highlighted the importance of physical activity and adaptive sports for people with disabilities.

Study: Adapted Sport Events Total Nearly $78 Million Annually

The total economic impact of adapted and para sport-related events nationwide totals approximately $77.8 million annually, nearly reaching pre-COVID levels, according to a benchmark economic impact study released at the Adapted Sport Leadership & Business Symposium presented by All In Sport Consulting on October 19–20. The study showed that the economic impact of the 34 […]

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WomensSportsNetwork

Women’s Sports Network Officially Launches

FAST Studios has launched the Women’s Sports Network with support from 12 professional women’s sports leagues and federations including the WNBA, LPGA, U.S. Ski & Snowboard and Athletes Unlimited, providing comprehensive coverage of the women’s sports scene in the United States and beyond. “The launch of the Women’s Sports Network is a huge and long-awaited […]

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VittoriaGroup

Vittoria Group Announces New American and Global Leadership

Vittoria Group has announced that Karim Pine has been appointed as the new Managing Director for North America to succeed Glenn Lee, who will now head the newly established Global Accessories Business Unit located in North America. After two years in the role of Managing Director for North America, Lee will begin his journey as business […]

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MonacoStarEvents

QuintEvents Announces Acquisition of Monaco Star Events

QuintEvents has acquired Monaco Star Events, which is located in Monte Carlo and has relationships with events including Monaco F1 Grand Prix, Monaco Historic Grand Prix and Formula E Monaco. This acquisition follows Quint’s recent partnership with the NBA, announcing a multi-year deal that makes QuintEvents the official experiences provider of the NBA. Quint and […]

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PHFAction
Boston Pride forward Tori Sullivan shoots on Minnesota Whitecaps goaltender Amanda Leveille during a PHF game on January 25, 2020. (Collin Nawrocki)

PHF Extends Rights Agreement With ESPN

The Premier Hockey Federation has announced a two-year broadcast agreement with ESPN that will see live coverage of the regular season, special events and the Isobel Cup playoffs on ESPN Plus. The agreement is on the heels of a one-year deal during the 2021–2022 season that included the championship final between the Boston Pride and […]

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TeamSnapGoalsetter
TeamSnap and Goalsetter have partnered to provide youth athletes tools to focus on physical and financial wellbeing.

TeamSnap Announces Partnership with Goalsetter

TeamSnap and Goalsetter have announced a strategic partnership to help youth teams and sports programs through an increased participation in sports and focus on both physical and financial well-being. TeamSnap and Goalsetter will jointly use the revenue generated from family sign-ups toward TeamSnap Impact efforts, supporting community partners nationwide and making it possible for youth […]

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American Airlines-UT
American Airlines is now the official airline and airline rewards program sponsor of the University of Texas Athletics.

University of Texas Reaches Partnership With American Airlines

As the University of Texas prepares to move to the SEC in 2024, it will do so with a new sponsor. The Longhorns have teamed with American Airlines in a multiyear agreement that will include sponsorship and marketing benefits across all of the Longhorns’ athletics programs. American is now the official airline and airline rewards […]

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BetMGM

Major League Baseball Expands Partnership with MGM Resorts and BetMGM

Major League Baseball, MGM Resorts International, and BetMGM have announced the expansion of an integrated partnership that, in 2018, designated MGM Resorts as MLB’s first official gaming sponsor. BetMGM will continue to be an Official Sports Betting Partner of MLB while MGM Rewards will be the title sponsor of this year’s All-Star celebrity softball game […]

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JTAPartnerPurpose

JTA Launches New Consulting Division

JTA, an independent sports communications and international relations consultancy, has officially launched a new sponsorship consulting division called Partner on Purpose dedicated to helping brands re-imagine sponsorship strategies in a post-pandemic world. The launch is on the back of a survey that revealed global sponsorship leaders believe COVID-19 and geopolitical issues have had a profound […]

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Learn more about TeamSnap Impact
Learn more about TeamSnap Impact, apply for support, and get involved at teamsnap.com/impact.

TeamSnap Launches TeamSnap Impact

TeamSnap has launched TeamSnap Impact, a community impact program focused on making youth sports programs accessible and equitable for all. With a renewed commitment of $1 million, TeamSnap Impact is partnering with sports-based youth development organizations at the local and national levels that are equally committed to ensuring all kids have access to sports. TeamSnap […]

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