Cathy Carter

Kathy Carter Named CEO of LA28

Signaling a new phase in its operation, the LA28 Olympic and Paralympic Games have named Kathy Carter as chief executive officer to lead the successful planning and execution of the LA28 Games. As CEO, Carter will report to LA28 Chairperson Casey Wasserman and oversee Games delivery, impact and business operations. Carter joined LA28 in October […]

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LA28, NBCUniversal Sign Salesforce as Multiyear Partner

Salesforce has announced a multiyear partnership with Team USA and the LA28 Olympic and Paralympic Games, as well as a deal with NBCUniversal to support its Olympic and Paralympic coverage across platforms for the next seven years. As a founding partner of the LA28 Olympic and Paralympic Games, Salesforce will provide Salesforce Customer 360 technology […]

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Deloitte Becomes Sponsor of LA28, Extends with Team USA

Deloitte and the LA28 Olympic and Paralympic Games have entered into a seven-year sponsorship that will make Deloitte the official professional services provider of the 2028 Olympic and Paralympic Games in Los Angeles. As part of the agreement, Deloitte will continue as an official sponsor of Team USA through 2028 as well. Under terms of […]

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LA28 Hires Ann Rodriguez as Chief Strategy Officer

LA28 has hired Ann Rodriguez as its chief strategy officer, a role that will see the sports industry veteran lead strategic planning across the commercial business for the organization behind the 2028 Olympic and Paralympic Games. “Ann is a force in the sports industry,” said Kathy Carter, chief revenue officer for LA28 and CEO of […]

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