Kathy Carter – SportsTravel

Kathy Carter speaks during the annual IOC Session held in October 2023 in Mumbai, India. Photo via International Olympic Committee

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Kathy Carter Steps Down as LA28 Chief Executive Officer

Kathy Carter will step down as chief executive officer of the LA28 organizing committee and will be a senior advisor going forward in what organizers describe as the beginning of a new phase with just over four years to go until Los Angeles hosts the Olympic and Paralympic Summer Games. Carter joined LA28 in October […]

Posted On : December 19, 2023 By : Matt Traub

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Baseball, Softball, Lacrosse, Flag Football, Cricket Among LA28 Program Additions

The LA28 Olympic and Paralympic Games has announced five sports will be proposed to the sport program with baseball/softball, flag football, cricket, lacrosse and squash up for approval by the International Olympic Committee at its Session meeting in Mumbai this month. “LA28’s proposed sports ignite the imagination on the field of play and drive culture […]

Posted On : October 9, 2023 By : Matt Traub

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Kathy Carter Named CEO of LA28

Signaling a new phase in its operation, the LA28 Olympic and Paralympic Games have named Kathy Carter as chief executive officer to lead the successful planning and execution of the LA28 Games. As CEO, Carter will report to LA28 Chairperson Casey Wasserman and oversee Games delivery, impact and business operations. Carter joined LA28 in October […]

Posted On : September 14, 2021 By : Jason Gewirtz

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LA28, NBCUniversal Sign Salesforce as Multiyear Partner

Salesforce has announced a multiyear partnership with Team USA and the LA28 Olympic and Paralympic Games, as well as a deal with NBCUniversal to support its Olympic and Paralympic coverage across platforms for the next seven years. As a founding partner of the LA28 Olympic and Paralympic Games, Salesforce will provide Salesforce Customer 360 technology […]

Posted On : June 16, 2021 By : Jason Gewirtz

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Deloitte Becomes Sponsor of LA28, Extends with Team USA

Deloitte and the LA28 Olympic and Paralympic Games have entered into a seven-year sponsorship that will make Deloitte the official professional services provider of the 2028 Olympic and Paralympic Games in Los Angeles. As part of the agreement, Deloitte will continue as an official sponsor of Team USA through 2028 as well. Under terms of […]

Posted On : May 19, 2021 By : Jason Gewirtz

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LA28 Hires Ann Rodriguez as Chief Strategy Officer

LA28 has hired Ann Rodriguez as its chief strategy officer, a role that will see the sports industry veteran lead strategic planning across the commercial business for the organization behind the 2028 Olympic and Paralympic Games. “Ann is a force in the sports industry,” said Kathy Carter, chief revenue officer for LA28 and CEO of […]

Posted On : March 9, 2020 By : Jason Gewirtz