Kroenke Sports and Entertainment

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Home of Nuggets, Avalanche Becomes Ball Arena

Like a shopper going for a value combo, the Ball Corporation has expanded on its partnership with Kroenke Sports & Entertainment that will stretch across two continents, three cities and is highlighted by a new naming rights deal for the home of three professional sports franchises in Denver, Colorado. The home of the NBA’s Denver […]

Posted On : October 23, 2020 By : Matt Traub

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Pepsi Center Offers Aluminium Cups for Fans

The Pepsi Center, home of the NBA’s Denver Nuggets, the NHL’s Colorado Avalanche and the NLL’s Colorado Mammoth, will be offering an alternative to paper and plastic cups that have traditionally been used for concession drinks at sporting events. Kroenke Sports & Entertainment has agreed to a deal with Ball Corporation leading to “infinitely recyclable” aluminium cup […]

Posted On : October 18, 2019 By : Matt Traub

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Pepsi Extends Naming Rights to Denver Arena

The Pepsi Center will retain its name for one more year after a contract extension between PepsiCo. and Kroenke Sports and Entertainment was announced at an event celebrating two decades of the building’s existence. The previous contract had expired over the summer on a 20-year agreement that started when the building opened in 1999. The […]

Posted On : October 3, 2019 By : Matt Traub