LASuperBowl

L.A. Super Bowl Committee Releases 2022 Logo

The Los Angeles Super Bowl Host Committee, ahead of the 2022 Super Bowl that will be at SoFi Stadium in Inglewood, California, unveiled the official committee logo and launch video, featuring Snoop Dogg, alongside the NFL’s trademark Super Bowl LVI mark. The logo is inspired by SoFi Stadium’s design and the campaign tagline “Champions Shine […]

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SoFi Stadium had its official ribbon-cutting ceremony on Tuesday in a virtual event. Photo Credit: SoFi Stadium / Vantage Point Global, Inc.

SoFi Stadium Officially Opens With Virtual Ribbon-Cutting

The new home of the Los Angeles Chargers and Los Angeles Rams is officially open as SoFi Stadium was unveiled during a virtual ribbon-cutting ceremony ahead of the NFL season openers this weekend, with the Rams scheduled to host the Dallas Cowboys on Sunday Night Football. In addition to 20 NFL home games each year, […]

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Los Angeles’ Decade of Opportunity at SoFi Stadium

Even for a city with the history of hosting major sporting events, the upcoming decade for SoFi Stadium in Los Angeles will be unlike any other that a destination has experienced. What is being called “the decade of opportunity” will see the new home of the Los Angeles Chargers and Los Angeles Rams host the annual […]

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Venues

New Venues to Watch in 2020

As the demand for spaces to host sporting events continues to grow, destinations across the country are examining their inventory, identifying needs and building accordingly. Here are 10 new sports complexes to keep an eye on in 2020. AdventHealth Field House and Conference Center Winter Haven, Florida Opened: December 2019 Located less than 50 miles from […]

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Los Angeles Rams Update Logo Ahead of SoFi Stadium Debut

The Los Angeles Rams have rebranded with a new logo and color scheme ahead of its debut season in SoFi Stadium, combining the Ram horn that has been used throughout its history and interlocking it with the letters “LA.” The franchise returned to Los Angeles since 2016 after 22 years in St. Louis but decided […]

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SoFi Stadium to Host LA Bowl with Pac-12, Mountain West teams

The newest addition to the college football bowl season landscape will the LA Bowl, played at SoFi Stadium in December starting in 2020, between teams from the Mountain West Conference and Pac-12 Conference. The LA Bowl will feature Mountain West’s No. 1 selection versus Pac-12’s No. 5 selection. The game will be at SoFi Stadium, […]

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Legends

Legends Going Global With New Division

Legends has added a global partnership division and will have it by run by Chris Hibbs, the former chief commercial officer for the sports and entertainment agency’s representation of SoFi Stadium, which is finishing construction as the upcoming home of two National Football League teams. The brand will be called Legends Global Partnerships and will […]

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The Pechanga Founders Club at SoFi Stadium will be at ground level with the stadium's playing surface.

SoFi Stadium Signs Casino as Founding Partner

The future home of the Los Angeles Rams and Los Angeles Chargers has another big name that will be hanging outside one of its entrances. SoFi Stadium and Hollywood Park named Pechanga Resort Casino as the newest founding partner of the new 70,000-seat stadium and 298-acre development, giving the casino the naming rights to a […]

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SoFi Stadium

Rams, Chargers to Play at SoFi Stadium

The future home of the Los Angeles Rams and Los Angeles Chargers — well, less a home and more a palatial estate — officially has a name. SoFi has signed a 20-year agreement with the LA Stadium and Entertainment District at Hollywood Park, making the stadium complex and surrounding entertainment district known as SoFi Stadium. […]

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