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The Oregon Sports Authority has rebranded itself as Sport Oregon, offering a new identity to the state’s sports economic development nonprofit. The move was made in an effort to accelerate efforts to attract more high-level sports events to the state. “We are excited to reposition the organization both locally and nationally to better reflect Portland […]
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The Utah Sports Commission has received Visit Salt Lake’s annual Tourism Achievement Award. The award is the convention bureau’s highest honor and is presented annually to honor members and community organizations for “outstanding efforts in supporting the mission of VSL and the larger tourism community of Salt Lake County.” Jeff Robbins, president and CEO, accepted […]
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LakePoint Sports and PlaySight Interactive have announced a technology partnership that will see PlaySight become the sports campus’ live-streaming video partner. The deal establishes the Atlanta-area LakePoint Sports as PlaySight’s first SmartCampus and will provide youth athletes, parents, coaches, teams and spectators with automated HD broadcasts live streaming through more than 100 cameras installed across […]
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Five national governing bodies have partnered with the U.S. Anti-Doping Agency’s TrueSport program, joining 23 other NGBs that participate in the educational content partnership to promote clean and healthy competition, sportsmanship and character-building and life skills. The latest entries to the program are USA Diving, USA Karate, USA Team Handball, USA Badminton and U.S. Lacrosse. […]
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Esports Stadium Arlington has selected Abacus3, an esports consultancy and marketing firm, to market the naming rights and sponsorship packages for the arena, which is the largest esports venue in North America. “We take pride in being the largest, most turn key dedicated esports facility in North America, said Jonathon Oudthone, president of ESA. “We […]
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Visit Milwaukee has announced that Paul Upchurch will step down as president and CEO at the end of 2019, but will stay on to assist with planning for a convention center expansion and to help his successor in the position. Upchurch has led the organization for nine years, seeing tourism spending double to $3.2 billion […]
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The National Association of Sports Commissions has announced its new name and brand identity—Sports Events & Tourism Association, or Sports ETA—which will take full effect January 1, 2020. The announcement came during the organization’s annual symposium in Knoxville, Tennessee, and comes after more than two years of work by a branding committee that employed the help […]
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The United States Tennis Association has named the Bermuda Tourism Authority as the official tourism partner of the U.S. Open Tennis Championships, which will be staged at the USTA Billie Jean King National Tennis Center in Flushing Meadows, New York, August 26–September 9. “The Bermuda Tourism Authority is introducing the island to a new generation […]
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UNLV and Caesars Entertainment have announced the creation of Black Fire Innovation, which will serve as 43,000 square feet of innovation space to test hospitality and gaming concepts that will include an esports arena, a sportsbook, mock hotel rooms, a casino floor and virtual reality facilities. The complex, expected to open in late 2019, will […]
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Huddle Up Group has announced a partnership with the sports tourism and events start-up Bobcat Strategies, founded by sports event industry veteran Vince Trinidad. The partnership will include specific project work where Tulsa, Oklahoma-based Bobcat Strategies will supplement the industry expertise of Phoenix-based Huddle Up Group within specific strategic projects. “We have a longstanding partnership […]
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