Tokyo Olympics Basketball
United States' A'Ja Wilson, center, grabs a rebound between Nigeria's Adaora Elonu, left, and Atonye Nyingifa during women's basketball preliminary round play at the 2020 Olympic Summer Games on Tuesday, July 27, 2021, in Saitama, Japan. (AP Photo/Eric Gay)

At the 2021 Olympic Games, Women Rule

If you asked 100 people interested in this year’s Olympic Summer Games in Tokyo which athlete they want to see the most, it’s a safe bet the first name mentioned would be Simone Biles. Several may say Katie Ledecky. Others would say Allyson Felix, A’ja Wilson or Alex Morgan. As the 50th anniversary of Title […]

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PointsBet and WNBA Announce Sports Betting Partnership

The WNBA has announced a new partnership making PointsBet an Authorized Gaming Operator of the league, joining the NBA among other partners and becoming PointsBet’s first deal with a women’s professional sports league. As part of the partnership, PointsBet will integrate the WNBA into their betting platforms and receive league sponsorship and brand visibility opportunities. […]

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Aces Sky Basketball

Beyond the Weight Room: Why Supporting Women’s Sports is Good Business

A familiar narrative has reemerged over the past few weeks around disparities in women’s sports, but as a former CEO who spent three-plus decades in corporate America and now leading the WNBA, I can confidently say this certainly is not about a weight room.  This is about what the weight room situation represents — the […]

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WNBA

Phil Cook Named WNBA Chief Marketing Officer

Phil Cook, who has two decades of sports marketing experience including at Nike, will be the first chief marketing officer in WNBA history. Cook recently was the leader of Nike’s Global Basketball Brand, which worked to drive revenue and introduced female athletes into marketing campaigns. With the WNBA, Cook will be responsible for developing league […]

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New York Liberty Home Games Coming to Brooklyn

The WNBA’s New York Liberty, under new ownership, will have a new home for the 2020 season. The franchise will play home games at the Barclays Center in Brooklyn, currently the home of the NBA’s Brooklyn Nets. The move will allow the Liberty to move back into the New York City market after two years […]

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Cathy Engelbert

Cathy Engelbert Named WNBA Commissioner

Cathy Engelbert has been named the first commissioner of the WNBA, taking over the league’s top position that previously held the title of president. Engelbert is the CEO of Deloitte and will report to NBA Commissioner Adam Silver when she begins her term July 17. The 23rd season of the WNBA tips off on May […]

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U.S. Soccer Partners With Deloitte Through 2021

Under the terms of a new multiyear partnership, Deloitte will serve as the official professional services provider of the U.S. Soccer Federation and foundational sponsor of SheBelieves through 2021. The deal kicks off on March 9 when Deloitte will serve as title sponsor of the second annual U.S. Soccer SheBelieves Summit at Nike’s headquarters in New York City. “Inspiring young women […]

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