Tag: USA Basketball

NBAMicrosoft

NBA, Microsoft Partner on Fan Experience

The NBA will partner with Microsoft on a multiyear agreement that makes the technology company the official AI, cloud and laptop partner for the NBA, WNBA, G League and USA Basketball beginning with the 2020–2021 NBA season. Microsoft and NBA Digital will create a new platform on Microsoft Azure to deliver personalized game broadcasts and […]

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USA Basketball Twitch
Team USA's exhibition match with Canada in the lead-up to the FIBA World Cup was among the games included in a new streaming deal between USA Basketball and Twitch. Photo: Rick Rycroft/AP Images

USA Basketball Draws Up Play With Twitch

Twitch is known for its longtime role as an online platform in esports, where players can build a following and fans can watch events from around the world, either in real time or after the fact. But the growing platform hasn’t ventured too far into the Olympic landscape until a recent announcement that it would […]

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