Greensboro Selected to Host 2020 U.S. Figure Skating Championships
Greensboro, North Carolina, has been selected to host the 2020 U.S. Figure Skating Championships at the Greensboro Coliseum Complex…
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Speedway LLC Named Official Fuel and Convenience Store for IndyCar
Hulman & Company has announced a multiyear deal for Speedway LLC to serve as the official fuel and official convenience store of IndyCar, the IndyCar Series, Indianapolis Motor Speedway and the Indianapolis 500. The agreement with the national convenience store chain will begin in 2019. Speedway LLC operates more than 4,000 stores in 35 states. […]
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U.S. Polo Association Announces New Event Series
The United States Polo Association is hoping a boost in prize money and event format may provide a boost of interest in the sport as well…
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Esports Stadium Opens in Arlington, Texas
Esports Stadium Arlington has opened at the Arlington Convention Center in the North Texas city, marking the launch of what will be the largest gaming and esports event complex in North America. The 100,000-square-foot venue, built at a cost of $10 million, celebrated its opening by hosting FACEIT’s Esports Championship Series Season 6 Finals, a $750,000 […]
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The Times Are Changing
We all know the challenges that face youth sports: Higher costs are threatening to put organized sports out of reach for many families. I’ve seen it in my own household, where our 8-year-old son has already participated
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Photograph: Xperiel
The Stadium Game
Older generations of sports fans have been mostly content with simply attending an event and enjoying the action. But anyone attuned to the next generation of sports fans can predict the future of the live-event experience: It will be interactive, likely in ways that seem unimaginable today. Alex Hertel, co-founder and CEO of Xperiel, is not […]
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Martha Sheridan Named President and CEO of the Greater Boston CVB
Martha Sheridan has been named the next president and CEO of the Greater Boston Convention & Visitor Bureau, effective February 15, 2019. Sheridan has served as president and CEO of the Providence Warwick Convention & Visitors Bureau since 2006. She will succeed Pat Moscaritolo, who will retire February 14 after 28 years with the bureau. […]
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HyperX Lands Naming Rights to Esports Arena Las Vegas
Allied Esports has reached a multiyear agreement with HyperX, the manufacturer of high-performance esports products, to become the exclusive naming rights partner of its esports arena in Las Vegas. The arena at the Luxor Hotel & Casino will now be named HyperX Esports Arena Las Vegas. “HyperX and Allied Esports share a strategy centered on a […]
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Chris Overholt
The head of the new Toronto Defiant in the Overwatch League is one of the most high-profile sports executives to make the leap to esports There is no question that esports are becoming more mainstream by the day. Traditional sports venues are hosting esports events, blue-chip sponsors are increasingly on board and teams are treating […]
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Chicago Cubs Sign Official E-Bike and Scooter
As electric bikes and scooters have become more prevalent, it’s perhaps no surprise there is now a sponsorship arrangement with a professional sports team. Major League Baseball’s Chicago Cubs have announced that they are partnering with Swagtron as the team’s “official electric bike, scooter, skateboard and hoverboard” for the 2019 season. The two organizations will begin providing content […]
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