Category: Olympic Sports

Olympic Sports — SportsTravel — News, Insight and Analysis for the Sports-Event Industry

IOC Milan Cortina Torch Light
Courtesy of IOC

Milan-Cortina Olympic Winter Games Torch Relay Ceremony Moved Indoors

The Olympic flame for the Milan-Cortina 2026 Olympic Winter Games has been lit in Ancient Olympia, as the Ceremony was moved indoors due to the wet weather forecast. The Ceremony, taking place at the birthplace of the Olympic Games, marks the beginning of the flame’s journey to Italy.  After a week-long relay in Greece, the […]

Continue Reading
Posted On :
Utah 2034 logo announcement
Leaders of Utah 2034 unveiled new artwork at Salt Lake International Airport celebrating the new host identity. Courtesy of Melissa Majchrzak.

Utah 2034 Unveiled as Olympic and Paralympic Games Identity

The organizers of the 2034 Olympic and Paralympic Winter Games have chosen “Utah 2034” as the new identity of the host efforts, a move designed to embrace and unite communities across the state, including Salt Lake City and Park City, where many of the events will be staged. The move came with 3,000 days to […]

Continue Reading
Posted On :
Olympics LA28 Venue Naming
An aerial view over the Intuit Dome (AP Photo/Jae C. Hong, file)

Intuit Retains Naming Rights for LA28 Basketball Venue

Global financial technology platform Intuit has announced that it has retained its sponsorship of the 2028 Olympic and Paralympic Games in Los Angeles as a Founding Partner in the financial management software category. It becomes one of the first companies to retain the naming rights for an Olympic Games venue, with Intuit Dome hosting five-on-five […]

Continue Reading
Posted On :
Olympians Warmup Songs
Cordell Tinch competes in the first round of the men's 400 meter hurdles during the U.S. track and field championships in Eugene, Oregon in 2023. (AP Photo/Ashley Landis, File)

USA Track & Field Reports $44.5 Million in Revenue

USA Track & Field is having a moment. The national governing body has announced that it secured $44.5 million in audited revenue in 2024, the largest in the organization’s history and a nearly $8 million increase from 2023. The milestone continues a trend that has seen the NGB record 10 years of considerable growth and […]

Continue Reading
Posted On :
Paris Olympics Surfing
John John Florence, of Team United States, rides a wave during round three of the surfing competition, on day three at the 2024 Olympic Summer Games in Teahupo'o, French Polynesia. (Ed Sloane/Pool Photo via AP)

U.S. Ski & Snowboard Abandons Bid to Become Surfing NGB

U.S. Ski & Snowboard has abandoned its pursuit to become the national governing body of surfing in the United States. The winter national governing body had announced in March that it would challenge USA Surfing’s bid to be re-certified by the U.S. Olympic & Paralympic Committee, filing a motion with the USOPC to be recognized […]

Continue Reading
Posted On :
USA Gymnastics logo_final

USA Gymnastics American Cup Returns as Team Competition

The USA Gymnastics American Cup will return to the competition calendar in 2026 featuring mixed team international competition. The event will be staged March 7 at Lee’s Family Forum in Henderson, Nevada, with the Nastia Liukin Cup Presented by Ozone held earlier that afternoon. The mixed team event will be a prelude to competition at the 2028 Olympic Summer Games, […]

Continue Reading
Posted On :
Eric Butorac

USTA Names Eric Butorac U.S. Open Tournament Director

Eric Butorac has been named tournament director of the tennis’ U.S. Open, beginning in 2026. Burorac is the USTA’s senior director, player relations and business development, and a former Top-20 doubles pro and ATP Player Council president. He succeeds Stacey Allaster, who will continue serving as USTA chief executive, professional tennis, before she transitions to […]

Continue Reading
Posted On :
AUSL Athletes Unlimited Softball

Athletes Unlimited Softball League Adds Two Teams

Athletes Unlimited Softball League has unveiled two new teams, including in the softball hotbed of Oklahoma City. The professional league, which has strategic investment from Major League Baseball, will welcome the Oklahoma City Spark into the league and revealed the identity of a second expansion team, Cascade. The Spark and Cascade will join the defending […]

Continue Reading
Posted On :
Thailand Volleybal World
Italian team members celebrate with their gold medal after winning the FIVB Women's Volleyball World Championship 2025 final match against Turkey in Bangkok. (AP Photo/Sakchai Lalit)

Orlando Chosen to Host Rounds at 2027 Women’s Volleyball World Championship

Orlando is expected to host rounds of the 2027 FIVB Women’s Volleyball World Championship at the Kia Center, the latest U.S. city announced as part of the international tournament that will be held in the United States and Canada. Anaheim, California, was previously announced as the site of the finals at the Honda Center. Orlando’s […]

Continue Reading
Posted On :
LA28

LA28 Releases Competition Schedule

The official schedule has been set for the 2028 Olympic Summer Games in Los Angeles, featuring 51 sports across 49 venues in competition zones across Los Angeles as well as events in Oklahoma City. “With Olympic ticket registration opening in January of 2026, now is the time to start planning what events you want to […]

Continue Reading
Posted On :