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U.S. Sailing has announced the departure of longtime CEO Jack Gierhart, part of the implementation of a new strategic plan at the national governing body. Gierhart had been the head of the NGB since 2011 after serving as assistant executive director from 2009–2011 and marketing director from 2002–2005. “Jack guided the association through some challenging […]
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The Louisville Xtreme, a new indoor football league team that will start in the Indoor Football League in 2021, has signed UofL Health as the team’s title partner through the 2023 season at the cost of $100,000. The title partnership is UofL Health’s first entry into professional sports sponsorships. As part of the three-year partnership, […]
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University of Hawai’i Athletics and Bank of Hawaii announced 10-year, $5 million sponsorship through 2030 for the naming rights of the Stan Sheriff Center, which will be referred to as SimpliFi Arena at Stan Sheriff Center. The new name retains the legacy of former Hawai’i Athletics Director Bruce “Stan” Sheriff. Bank of Hawaii chose the […]
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Nearly every day, there is a new partnership between a professional sports team and a gambling company — and sometimes the partnership even includes a college. In the wake of the Supreme Court’s ruling on legalized sports gambling, each election day brings a new state that will allow gambling within state lines. For any team […]
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The annual Iron Bowl matchup between Auburn and Alabama, one of the fiercest rivalries in sports let alone college football, will have a naming rights sponsor this year. BBVA will sponsor the game and community initiatives tied to the November 28 matchup. BBVA USA, whose headquarters are in Birmingham, Alabama, will use a Virtual Iron […]
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USA Triathlon has revealed its 2021 national championships schedule with a number of locations scheduled to host events after having 2020 competitions impacted by the COVID-19 pandemic. Events scheduled for 2021 will take place with a series of coronavirus precautions according to USA Triathlon’s Safe Return to Multisport guidelines. Athletes deferring registrations from impacted 2020 […]
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Super League Triathlon, an international race series, has planted a flag in the United States, announcing that it has acquired the Malibu Triathlon in California. The race, which by nature of its proximity to Hollywood has attracted multiple celebrities as participants, will be the first event owned by Super League Triathlon in the United States. […]
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The National Association of Intercollegiate Athletics has awarded Lawrence Technological University hosting rights for the 2022 and 2023 Women’s Lacrosse National Championships in partnership with the Detroit Sports Commission. Blue Devils Stadium will host the events as the women’s lacrosse championship will get its own host site and break from the men’s lacrosse invitational for […]
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Twin Cities Gateway, a regional convention and visitors bureau in the Minneapolis-Saint Paul area, has announced that Al Stauffacher will take on the director’s role on January 1. The bureau’s member cities include Anoka, Blaine, Coon Rapids, Fridley, Ham Lake, Lino Lakes, Mounds View, New Brighton and Shoreview in the north metro area of the […]
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Collegiate Sports Management Group has announced that it will host the first Collegiate Esports National Championship, April 29–May 2, 2021 at the Raleigh Convention Center in Raleigh, North Carolina. The championship tournament is expected to feature schools from CSMG partners including ECAC Esports, the National Junior College Athletic Association Esports and the High School Esports […]
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