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Latest News — SportsTravel — News, Insight and Analysis for the Sports-Event Industry

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Team IP Adds Reese’s Senior Bowl to Portfolio

Team IP has formed a partnership with the Reese’s Senior Bowl to become the event’s exclusive provider for merchandise, decorated apparel, branded products and online retail integration. The Reese’s Senior Bowl is a college all-star game coached by the full staffs of two National Football League clubs. For Team IP, the move adds to a growing […]

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Major League Soccer Partners with BodyArmor

Major League Soccer has announced a new partnership with sports drink company BodyArmor, part of a media and advertising push ahead of MLS’s 25th anniversary season. BodyArmor investor and NBA icon Kobe Bryant was on hand during an announcement ceremony at LAFC’s Banc of California Stadium along with MLS players C.J. Sapong of Chicago, Lucas Zelarayan of […]

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NAIA Names 2021 Basketball Opening Round Hosts

Park City, Kansas, Wichita, Kansas and Omaha, Nebraska, have been announced as the first three hosts for the 2021 NAIA Basketball Tournament, which will have a new format from years past. Each site will host men’s and women’s teams from 2021 through 2024 in the opening rounds. The new format will feature 16 opening round […]

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University of Pittsburgh Announces Venues Project

New facilities to replace outdated venues are key parts of what the University of Pittsburgh is touting for its Victory Heights Initiative, a series of athletic projects that would bring new places to train and compete for several Panthers’ athletic squads. The project is centered around several of Pittsburgh’s Olympic sports programs. There would be […]

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West Michigan Sports Commission Hires New Sales Manager

The West Michigan Sports Commission has hired Alyssa Updegrave as its new national sales manager. Updegrave, who began the position January 13, succeeds Jamie Schlagel, who held the position since 2014 and has returned to her hometown of North Branch, Minnesota, to be near family. “We’re excited to round out our team to full strength […]

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Super League Gaming to Expand into Chinese Theaters

Super League Gaming has set a flag in American movie theaters by successfully hosting esports tournaments and events in those venues. Now the company is setting its sights on China. Super League has announced a partnership Wanda Cinemas Games, a subsidiary of Wanda Media, to bring esports events to the more than 700 theaters the […]

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Grace College Athletics Expands Into Esports

Grace College, a small Christian college located in Indiana with less than 2,000 undergraduate students, will expand its athletics program to include esports with scholarships given to gamers that will join the fledgling program. The Lancers’ plan is to apply for membership in the National Association of College Esports (NACE), which has more than 170 […]

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