Category: Perspectives

Perspectives — SportsTravel — News, Insight and Analysis for the Sports-Event Industry

RivieraSunday

On Assignment: Four Days of Golf, A Year in the Making

When fans enter the gates at Riviera Country Club in Los Angeles, they can gawk at the elevation changes and some of the most historic holes in championship golf. They can enjoy activations and different sponsorship stands at almost every fairway. And if they think because the PGA Tour’s Genesis Invitational is a four-day affair that […]

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On Assignment: The Maine Ingredients

Maine may be off in a corner, but that doesn’t mean event organizers should treat it any less seriously as a destination for sports events. That’s something I saw firsthand on a recent trip to the Pine Tree State to witness three events, each of which speaks to the resources available in the region and […]

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Fiesta Bowl
Clemson's victory in the PlayStation Fiesta Bowl sent the team to its fourth national title game in five years. Photo by Jason Gewirtz/SportsTravel

Letter From Scottsdale: Big Games and Big Investment

When Clemson beat Ohio State in the PlayStation Fiesta Bowl, which served as a semifinal for the College Football Playoff, it paved the way for the university’s fourth national title appearance in the past five seasons. That kind of excellence has rarely been seen in college football, which is finishing its historic 150th season. But […]

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Twins Target Field Security

Security at Smaller Events

When we think of event security, we often picture large-scale gatherings at massive stadiums or venues. Robust security measures are evident at international events such as the Olympic Games and the Rugby World Cup or at concerts at major arenas. However, small events can still pose a significant security risk. Local sporting events, in particular, […]

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Heisman Ameche 1951

Madame Heisman

The college football season is in full swing and with it comes the annual debate about candidates for the Heisman Trophy. Whoever wins this year’s Heisman will face what previous Heisman winners have inevitably faced—decades of family members talking about, cradling and posing with the family Heisman. For having a Heisman in the family is a lifelong […]

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Boston Marathon Bombing Photo Gallery

Protecting Your Events and Preparing for Uncertainty

In today’s uncertain world, event organizers and host cities find themselves operating in complex multi-stakeholder environments. Among the challenges they may face are homegrown violent extremism, cyber-criminal attacks on data and IT networks, event cancellations due to severe weather, and oversaturated calendars offering competing events that visitors may choose. Within this uncertain environment, how can […]

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Ireland US Soccer
The U.S. soccer team poses for a photo before an international friendly soccer match against Ireland in Pasadena, Calif., Saturday, Aug. 3, 2019. (AP Photo/Alex Gallardo)

U.S. Women’s Soccer Victory Tour Brings Champions to Fans

What some programs or leagues or teams wish would happen over a period of years hit the United States women’s national soccer team within a month’s time. Already going into the FIFA Women’s World Cup with the label of favorites and defending champions, the team not only successfully defended its title, but did so with […]

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