Tag: WTA Tour

WTA Tour Crop

WTA Unveils New Brand Identity and Logo

The Women’s Tennis Association has announced a new corporate identity, rebrand and logo, along with new naming conventions for its events to provide more unity with the ATP Tour. As part of the launch, the WTA also revealed a new “WTA For the Game” campaign aimed at creating a deeper fan connection. The move marks […]

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CharlestonStadiumA

Home of WTA Tour’s Volvo Car Open Prepares for Renovation

The home for one of the longest-running tournaments on the WTA Tour will undergo a renovation and modernization to ensure its viability for years to come. Charleston Tennis LLC, the parent company of the Volvo Car Stadium, Volvo Car Open and LTP Daniel Island, has announced its plans in partnership with the city of Charleston, […]

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Sarah Hirshland
United States Olympic and Paralympic Committee CEO Sarah Hirshland has sent a letter to prospective future Olympians that vaccination will be mandatory. Photo: Evan Vucci/AP Images

USOPC Adjusts to Financial Forecasts

The Olympic Summer Games’ postponement to 2021 in Tokyo set a series of ripples throughout the United States Olympic and Paralympic Committee that the organization is adapting to on a daily basis. “The timing implications of the postponement are significant,” USOPC CEO Sarah Hirshland said during the latest Sports Business Journal/CAA World Congress virtual event. “We […]

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