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The Yard: HBCU Esports Alliance, a new esports league for HBCU students, has landed a blue-chip sponsor in grooming brand Gillette, which will become a presenting-level partner of the league being organized in conjunction with CSL Esports. The “Groomed to Game” partnership will support HBCU students as they enter the esports and gaming ecosystem. Under […]
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Michelle Russ has been named vice president of sales, sports and events for Gulf Shores & Orange Beach Tourism in Alabama, the latest move at the executive level in the organization. In November, Beth Gendler was named chief operating officer and the organization’s future CEO effective when longtime leader Herb Malone retires in 2021. Russ […]
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The Baseball Players Association will launch the BPA Dairyland Series, which will consist of six youth baseball tournaments starting in 2021 in six Wisconsin communities. BPA is organizing the series, which is designed as an annual showcase for Midwest athletes, in conjunction with communities, organizations and venues across Wisconsin. The areas hosting legs of the […]
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Four quarterbacks who have shined in Houston are launching an inaugural celebrity golf tournament in April. The Brothers In Arms Celebrity Golf Tournament will be staged April 26 at the Carlton Woods Creekside Fazio Course in The Woodlands, Texas, in conjunction with a pro-am that is played during the Insperity Invitational tournament week. The event […]
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USA Gymnastics has announced a partnership with TeachAids, a nonprofit education company, to provide members with access to better information about concussion awareness. Under terms of the deal, members of the national governing body will have access to materials to the company’s CrashCourse program as part of the organization’s commitment to athlete health and wellness. […]
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The U.S. Olympic and Paralympic Committee will not discipline athletes who make peaceful demonstrations, including those made on medal podiums, and has requested the International Olympic Committee and International Paralympic Committee end the prohibition of peaceful demonstrations by team members at the Olympic and Paralympic Games. The move — a shift from the USOPC’s historic […]
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The member courses of the Citrus Golf Trail in Sebring, Florida, have announced the launch of a new amateur golf tournament in 2021. The inaugural version of the Citrus Golf Trail Open, which will be staged annually, will be held December 2–5, 2021. The tournament will be open to amateur men and women and will […]
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The World Baseball Softball Confederation has decided to embrace esports, approving the inclusion of esports as a discipline and setting the stage for future official e-baseball and e-softball international competitions, world cups and championships. The international federation’s executive board approved the move along with the inclusion of Baseball5, a new five-on-five street version of the […]
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The Southeastern Conference will move its signature events in football and men’s basketball from CBS to ESPN/ABC starting in 2024–2025. The 10-year deal is reportedly worth nearly $300 million per year and will include up to 15 premier football games and the SEC Championship as well as eight top basketball matchups across ABC and ESPN. […]
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When you think about the upcoming NFL playoffs, you can now think about your taxes. The National Football League and Intuit Inc, makers of TurboTax, QuickBooks, and Mint, have announced a renewal of the company’s official partnership through 2022. As a part of the agreement, TurboTax Live will now serve as the presenting sponsor of the AFC and […]
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