Breaking News, Podcasts and Analysis Serving People who Organize, Manage and Host Sports Events
The United States Tennis Association has named Marisa Grimes as its new chief diversity and inclusion officer. Grimes will start January 4 with the goal of supporting the business imperatives of diversity and inclusion both internally within the USTA and across the worldwide sport of tennis. As a senior executive, Grimes will report to USTA […]
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The sport of breaking is the eye-popping addition to the 2024 Olympic Summer Games in Paris along with skateboarding, sport climbing and surfing as the International Olympic Committee is working to make the Games more of an urban-based endeavor for athletes. Breaking and sport climbing first appeared as medal events at the 2018 Youth Olympic […]
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The International Esports Federation and DLA+ Architecture & Interior Design have agreed to a partnership that will combine IESF’s global member network with DLA+’s esports venue planning and design experience, establishing guidelines for the design of esports venues. The agreement also makes DLA+ an exclusive certifying agency for esports facilities and official advisor to the […]
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EventConnect, a provider of event and sports tourism management software, has released statistics showing the extent of the loss of youth and amateur sporting events for destinations in 2020, with encouraging signs for 2021. The finding from the company’s internal database of registration and hotel data for more than 4,000 events, 400 associations, 15,000 hotels […]
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Sports Facilities (SF) Companies has announced a partnership with Showtime Events to establish a new brand of volleyball tournaments called Hype Nation, LLC. The series will begin in 2021 and anticipates generating $6 million in economic impact in its first two events alone. The move comes just months after the company that designs and manages […]
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World Athletics Championships (WCH) Oregon22, the local organizing committee for the 2022 world championships in Eugene, Oregon, has revealed a new logo and launched its website, social media channels and overarching brand identity. The move comes 600 days out from the event that was rescheduled from 2021, and comes on the same day the international […]
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Gulf Shores & Orange Beach Tourism in Alabama has named Beth Gendler as the organization’s future president and chief executive officer to succeed the retiring Herb Malone, who departs the position next year. Gendler currently leads the organization’s sales/meetings and sports commission efforts. She will become the organization’s second president and CEO in the office’s […]
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Visit Virginia’s Blue Ridge has promoted Debora Wright, a destination marketing professional with over 25 years of experience, to lead the agency’s combined external sales and marketing department as the vice president of sales and marketing. Wright’s background has enabled Visit VBR to more than double its media placement budget and establish new initiatives in […]
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The United States Olympic & Paralympic Committee will start a Team USA Athlete Marketing Platform pilot program, a first-of-its-kind digital marketplace that expands athlete sponsorship and marketing opportunities. Part of the program involves connecting Team USA sponsors and licensees directly with athletes. The platform’s aim will be to provide incremental revenue opportunities and marketing exposure […]
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The annual Iron Bowl matchup between Auburn and Alabama, one of the fiercest rivalries in sports let alone college football, will have a naming rights sponsor this year. BBVA will sponsor the game and community initiatives tied to the November 28 matchup. BBVA USA, whose headquarters are in Birmingham, Alabama, will use a Virtual Iron […]
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