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The historic Penn Relays will have a presenting sponsor for the first time in more than two decades after an agreement between the Tri-State Toyota Dealers Association and the University of Pennsylvania‘s athletics department. The Penn Relays, presented by Toyota, will be held April 23–25 at Franklin Field in Philadelphia. The first relay meet in […]
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Visit Milwaukee has promoted Marissa Werner to director of sports development, a new position in the bureau that will see Werner create and lead a department focused on attracting sports business to the greater Milwaukee area. The announcement was made in conjunction with National Girls & Women in Sports Day. “Marissa has been a leader […]
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PA Sports has hired Eric Whiteman to become the first executive director of the Pennsylvania statewide sports tourism organization. Whiteman, a business owner and board member of the Monroeville Area Chamber of Commerce, will begin the post in early February. “The hiring committee conducted a thorough search for candidates and I am excited to introduce […]
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Don Dukemineer, who has more than a decade of sports tourism experience, will be the new director of sports development for Decatur Morgan County (Alabama) Tourism. Dukemineer will be responsible for all sports-related sales for Decatur and Morgan County and will work with the president and CEO to develop and execute sales goals and strategies. […]
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Allegiant Airlines has become the official airline of the Indianapolis Colts in a partnership that will see the carrier have a branded section of the NFL team’s home stadium. Allegiant has been an airline sponsor of the Colts since 2015, but this multiyear agreement renames the upper terrace level of Lucas Oil Stadium as the […]
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Al Kidd has received a three-year extension to continue serving as president and CEO of the Sports Events & Tourism Association. Kidd joined the organization in 2017, becoming the second executive in the association’s history and helping the organization rebrand from its former name of the National Association of Sports Commissions. “Under Al’s leadership, our […]
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Allied Esports has announced that it will partner with architecture, engineering, design and planning firm HOK on its strategy to create new esports venues in shopping mall locations around the country. The two companies are expected to begin work immediately on the first location, which was recently announced for Simon’s Mall of Georgia in Buford, […]
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Atari may have been a trailblazer in the world of video games, but the brand will now pioneer what it believes will be a new concept in the hotel industry—a themed hotel that aims to offer entertainment for all age groups and serve as a potential venue for esports events. Atari has announced a deal […]
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Activision Blizzard and Google have announced a multiyear strategic relationship that will have YouTube as the exclusive streaming partner worldwide, excluding China, for live broadcasts of Overwatch League, Call of Duty League, Hearthstone Esports and more. The deal was announced right before the inaugural Call of Duty League’s city-based setup began with 12 teams competing […]
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The San Diego Tourism Authority has named Julie Coker as its new president and CEO. Coker, who will leave her position as president and CEO of the Philadelphia Convention and Visitors Bureau, will succeed Joe Terzi, who announced his retirement in 2019 after 10 years leading the SDTA. “We are excited to welcome Julie, a […]
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