The leading online source for news, analysis, events and trends in sports-related travel and event management. Serving event organizers, destinations, industry suppliers, teams, and travel professionals with expert insights since 1997.
USA Hockey and the North American Hockey League have partnered to further improve the junior hockey development program in the United States. Through the enhanced, long-term partnership, USA Hockey will provide additional resources to the NAHL to continue to improve all facets of the league, including player development, coaching, officiating and overall visibility. “The North American Hockey League […]
Continue Reading
The World Surf League (WSL) and Fox Sports have reached a media rights deal that will make Fox Sports the exclusive U.S. television broadcaster for the WSL 2019 Men’s and Women’s Championship Tour (CT) as well as the Big Wave Tour. Under terms of the agreement, Fox Sports will telecast more than 500 hours of WSL […]
Continue Reading
USA Synchro has announced an agreement with Team IP to serve as the national governing body’s exclusive provider of event merchandise, staff apparel, volunteer apparel and judge apparel. Team IP will also provide online retail integration for the NGB, which governs the sport of synchronized swimming. “We are thrilled to be working with Team IP as our […]
Continue Reading
U.S. Ski & Snowboard and Visa have extended their sponsorship for eight years through 2026, a deal that will include support of U.S. Ski & Snowboard athletes at the 2026 Olympic Winter Games. The agreement with the national governing of ski and snowboard sports in the United States marks Visa’s only NGB sponsorship, which began in 1986 when […]
Continue Reading
Under the terms of a new multiyear partnership, Deloitte will serve as the official professional services provider of the U.S. Soccer Federation and foundational sponsor of SheBelieves through 2021. The deal kicks off on March 9 when Deloitte will serve as title sponsor of the second annual U.S. Soccer SheBelieves Summit at Nike’s headquarters in New York City. “Inspiring young women […]
Continue Reading
Super League Gaming and Topgolf have partnered to bring amateur competitive video gaming events to Topgolf venues across the country. The program will begin this month in Las Vegas at the amateur esports company’s event series Super League Clash Nights. Super League provides competitive video gamers with opportunities to experience their sport like the pros through in-person and […]
Continue Reading
Acura has been named the title sponsor of the Grand Prix of Long Beach in California. The luxury car manufacturer takes over from Toyota, which has been the race’s title sponsor for 38 years until it announced last year it would no longer support the race. The 45th Grand Prix of Long Beach, one of the key stops […]
Continue Reading
As a part of a new multiyear marketing partnership, AT&T and the National Basketball Association will create enhanced fan experiences…
Continue Reading
The NBA’s Sacramento Kings have announced a partnership with MGM Resorts International and tech firm Xperiel to enhance the team’s “Call the Shot” predictive gaming options for fans. The game has existed in the team’s app since 2016 but under terms of the new deal, MGM becomes the presenting partner of the game. It’s a similar […]
Continue Reading
Major League Baseball, Nike and Fanatics have entered a new 10-year global partnership. Under the new deal, Nike will serve as the official uniform and footwear supplier of MLB starting in the 2020 season, with Fanatics serving as the manufacturer and distributor of fan gear. “Nike’s global brand and reputation as a leader in marketing and driving innovation makes […]
Continue Reading
Don’t miss out on our featured stories of the week. Subscribe to the weekly SportsTravel newsletter to keep up with the latest news in the sports-event industry. To subscribe, click here.
Since 1997, SportsTravel magazine has served the sports‐related travel and event industry. It is the only publication written and designed to serve the people who organize, manage and host sporting events of all types at all levels.
Copyright © 2026 by Northstar Travel Media LLC. All Rights Reserved. 301 Route 17 N, Suite 1150, Rutherford, NJ 07070 USA | Telephone: (201) 902-2000
