Category: Sports Sponsorship

Sports Sponsorship — SportsTravel — News, Insight and Analysis for the Sports-Event Industry

Clipper Race

ATPI Sports Events Returns as Official Travel Supplier of Clipper Race

ATPI Sports Events will be sponsoring the Clipper Round the World Yacht Race for the second year in a row, setting up crews and their supporters with a travel desk with offline support from booking flights to arranging on-shore accommodation. ATPI will provide crews with the opportunity to book marine air fares, allowing for extra […]

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hx-hero-article-hyperx-esports-arena-lg

HyperX Extends Las Vegas Esports Arena Naming Rights

HyperX has announced the renewal of its exclusive naming rights agreement for Allied Esports’ HyperX Arena Las Vegas at Luxor Hotel and Casino on the Las Vegas Strip. HyperX, which makes esports and gaming peripherals, was the first naming rights sponsor on the esports arena after it opened in 2018. The renewal is a multiyear arrangement […]

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Hartford Move United

The Hartford Commits $3.5 Million to Move United

The Hartford, a 30-year advocate of the adaptive sports movement, is donating $3.5 million over three years to Move United to increase access to and participation in adaptive sports. This commitment and partnership with Move United includes ongoing equipment donations to local adaptive sports programs, The Hartford’s Adaptive Sports Competition Series and the title sponsorship […]

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PGA Tour Discover South Carolina

PGA Tour, Discover South Carolina Sign Multi-Year Partnership

The PGA Tour and Discover South Carolina have announced a five-year partnership that designates the state’s Department of Parks, Recreation and Tourism as an Official Tourism Sponsor of the PGA Tour. The agreement through 2027 will see Discover South Carolina engage with golf fans through digital activations and creative content as well as at PGA […]

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LASEC Verizon

Los Angeles Sports & Entertainment Commission Partners with Verizon

The Los Angeles Sports & Entertainment Commission has signed an agreement with Verizon. Under this new partnership, Verizon will provide financial commitment to reinforce LASEC’s bidding efforts for major events and community legacy programs through the sports and entertainment events taking place in Los Angeles. “The Los Angeles Sports & Entertainment Commission is committed to […]

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Hopman Cup

2023 Hopman Cup Teams with Jet Set Sports and CoSport

Jet Set Sports and CoSport will be the official hospitality provider of the 2023 Hopman Cup, a tennis tournament taking place in Nice, France, from July 19–23. In its 32nd edition, this tournament will be held outside of Australia for the first time in its history. This event features a unique format in which two-person […]

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United US Ski

U.S. Ski & Snowboard Partners with United Airlines

U.S. Ski & Snowboard has announced United Airlines as its Official Airline Partner through 2027. The National Governing Body will now use United to travel around the globe to train and compete on the biggest stages, while United also supports U.S. Ski & Snowboard’s women empowerment and climate initiatives. “We could not be more excited […]

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Wyndham MiLB

Wyndham Hotels & Resorts Partners with Minor League Baseball

Wyndham Hotels & Resorts, with approximately 9,100 hotels spanning more than 95 countries, has announced a new multi-season partnership that makes it the Official Hotel Partner of Minor League Baseball. Through the relationship with Minor League Baseball, Wyndham Rewards members will this summer be able to redeem points for tickets to Minor League games, throwing […]

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MLB Booking.Com

Major League Baseball Names Booking.com as Official Online Travel Partner

Major League Baseball has named Booking.com as its official online travel partner in a deal that makes the online booking platform the presenting sponsor of the American and National League Division Series, too. A recent survey conducted by Booking.com revealed 49% of U.S. baseball fans plan to travel to at least one MLB game this […]

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Collegiate Esports Commissioner’s Cup Texas

McDonald’s Named Sponsor for Collegiate Esports Commissioner’s Cup

McDonald’s will be the presenting sponsor for the Collegiate Esports Commissioner’s Cup scheduled for May 5-7 at the Esports Stadium Arlington in Texas. CECC Texas will feature 64 teams from multiple conferences and associations to compete in Super Smash Brothers Ultimate, Overwatch 2, Rocket League and Valorant. McDonald’s will be sending a HBCU team to […]

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