The leading online source for news, analysis, events and trends in sports-related travel and event management. Serving event organizers, destinations, industry suppliers, teams, and travel professionals with expert insights since 1997.
The Baltimore Ravens and BetMGM have announced a multi-year partnership that will see BetMGM becoming the Ravens’ first official gaming partner, the latest in a string of NFL teams to capitalize on the spread of legalized sports betting throughout the United States. The parties will collaborate to create co-branded promotions for Ravens fans and BetMGM […]
Continue Reading
Deloitte and the LA28 Olympic and Paralympic Games have entered into a seven-year sponsorship that will make Deloitte the official professional services provider of the 2028 Olympic and Paralympic Games in Los Angeles. As part of the agreement, Deloitte will continue as an official sponsor of Team USA through 2028 as well. Under terms of […]
Continue Reading
Toyota will launch a nearly $5 million stipend and sponsorship program for U.S. Paralympic athletes who are aiming to compete at the Paralympic Summer Games in Tokyo or the Beijing Winter Games in 2022. Toyota is a partner both at the International Olympic Committee and International Paralympic Committee, but also with the U.S. Olympic and […]
Continue Reading
HyperX has announced a partnership with the National Hockey League to become the official gaming headset supplier of the 2021 NHL Gaming World Championship, the league’s signature esports event. During the one-year deal, HyperX will provide headsets to the GWC broadcast team and qualified competitors, engage in product placement opportunities throughout all phases of the […]
Continue Reading
NBC Olympics and Twitch are partnering to produce and deliver live content that will live on a new NBC Olympics Twitch channel leading into and throughout the Olympic Summer Games in Tokyo in 2021. The effort will consist of unique programming tailored to the Twitch community including highlight studio shows, game-ified pre-Olympic activations, Olympic athlete interviews […]
Continue Reading
The Arizona Diamondbacks will become the latest professional sports team to open a sportsbook in or near its venue, announcing a deal with Caesars Entertainment to launch mobile sports betting in Arizona and build a sportsbook and bar concept on the plaza adjacent to the team’s home, Chase Field. “We went through a thorough process […]
Continue Reading
The Clorox Company and the National Hockey League have announced a new multiyear North American partnership that will see Clorox become the official cleaning and disinfecting product partner of the league. The multiyear agreement, which starts with the 2021 Stanley Cup Playoffs, includes marketing and product integrations to support the league’s COVID protocols during the playoffs […]
Continue Reading
The West Michigan Sports Commission has reached a new 10-year partnership with Meijer to serve as the naming rights partner of the WMSC’s baseball/softball complex in Rockford, Michigan. The venue will now be called the Meijer SportsComplex. “Meijer has been a loyal partner of the WMSC for more than a decade, and this naming rights […]
Continue Reading
The Hartford has donated $2 million over the next two years to Move United, the nation’s largest community-based adaptive sports organization, with the money to be used to launch The Hartford’s Competition Series and a new digital fitness platform. “We believe people are capable of achieving amazing things with the right encouragement and support and […]
Continue Reading
SRS Distribution will be the title sponsor for the Las Vegas Bowl, as part of a five-year agreement between the building products distributor and ESPN Events, the owner of the game. The bowl game will debut at its new home at Allegiant Stadium in December after the pandemic cancelled the 2020 game. The 2021 game […]
Continue Reading
Don’t miss out on our featured stories of the week. Subscribe to the weekly SportsTravel newsletter to keep up with the latest news in the sports-event industry. To subscribe, click here.
Since 1997, SportsTravel magazine has served the sports‐related travel and event industry. It is the only publication written and designed to serve the people who organize, manage and host sporting events of all types at all levels.
Copyright © 2026 by Northstar Travel Media LLC. All Rights Reserved. 301 Route 17 N, Suite 1150, Rutherford, NJ 07070 USA | Telephone: (201) 902-2000
