The leading online source for news, analysis, events and trends in sports-related travel and event management. Serving event organizers, destinations, industry suppliers, teams, and travel professionals with expert insights since 1997.
The National Women’s Soccer League will bring back the Challenge Cup and integrate the event into its plans for 2021, the league announced this week as part of its overall competition framework for the upcoming season. Players will report to camp on February 1, 2021, with the second annual Challenge Cup starting in mid-April with […]
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The year 2020 will go down as a moment where the sports-event industry was forced to pivot. The impact of the COVID-19 pandemic was felt by all stakeholders, whether they are destinations, event organizers, hotels or any number of suppliers. While there has been evidence that the industry has begun its recovery, there are still […]
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The United States Olympic & Paralympic Committee will start a Team USA Athlete Marketing Platform pilot program, a first-of-its-kind digital marketplace that expands athlete sponsorship and marketing opportunities. Part of the program involves connecting Team USA sponsors and licensees directly with athletes. The platform’s aim will be to provide incremental revenue opportunities and marketing exposure […]
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U.S. Sailing has announced the departure of longtime CEO Jack Gierhart, part of the implementation of a new strategic plan at the national governing body. Gierhart had been the head of the NGB since 2011 after serving as assistant executive director from 2009–2011 and marketing director from 2002–2005. “Jack guided the association through some challenging […]
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As many leagues in the United States struggle to keep together a schedule as cases surge, the biggest event in the world — the Olympic Summer Games — remains on schedule for its 2021 date and the International Olympic Committee’s president says he is “very, very confident we can have spectators in the Olympic stadium […]
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USA Triathlon has revealed its 2021 national championships schedule with a number of locations scheduled to host events after having 2020 competitions impacted by the COVID-19 pandemic. Events scheduled for 2021 will take place with a series of coronavirus precautions according to USA Triathlon’s Safe Return to Multisport guidelines. Athletes deferring registrations from impacted 2020 […]
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Super League Triathlon, an international race series, has planted a flag in the United States, announcing that it has acquired the Malibu Triathlon in California. The race, which by nature of its proximity to Hollywood has attracted multiple celebrities as participants, will be the first event owned by Super League Triathlon in the United States. […]
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USA Triathlon has announced a partnership with Elk Grove Village in Illinois to serve as the national governing body’s exclusive entrepreneur community and exclusive “Making Dreams Come True” partner through September 2021. The sponsorship program, one of the few between a municipality and an NGB, is the product of a recent and innovative RFP process […]
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LA28, the organizing committee for the Olympic and Paralympic Games in Los Angeles, has held its first meeting with the International Olympic Committee’s Coordination Commission, with the IOC praising the work that has been done to date to lay a foundation for the event. The commission, chaired by IOC Executive Board member Nicole Hoevertsz from Aruba, […]
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USANA, a nutritional supplement company, has become the title sponsor of U.S. Ski & Snowboard‘s training and education facility, the Center of Excellence, in Park City, Utah. Under terms of the deal, USANA will work closely with U.S. Ski & Snowboard’s sport science staff and the national governing body’s top skiers and snowboarders on new […]
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