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The National Basketball Association and Nacional Parque Basquete Brasil, an operator of theme parks and entertainment attractions, has announced a collaboration to open NBA Park, the league’s largest fan destination in the world, in Brazil this November. The three-story, 13,000-plus square foot state-of-the art entertainment center will be operated by Nacional Parque Basquete Brasil and […]
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The PGA Tour and Qualtrics have announced a new multi-year relationship that designates Qualtrics as the Official Experience Insights Provider of the PGA Tour and the Champions Tour. Qualtrics — co-headquartered in Seattle, Washington, and Provo, Utah — uses an experience management platform to analyze fan, player and partner feedback across multiple channels and act […]
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After 22 years as Paul Brown Stadium, the home of the defending AFC champion Cincinnati Bengals is now Paycor Stadium. Paycor, a human capital management company based in Cincinnati for more than 30 years, has signed a 16-year deal for the naming rights to the stadium. The Bengals already had a partnership with the company, […]
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The Korn Ferry Tour and Compliance Solutions have announced a five-year partnership to host a new professional golf tournament, the Compliance Solutions Championship, beginning in June 2023 at the Jimmie Austin Golf Club at The University of Oklahoma in Norman. The Compliance Solutions Championship will be a 72-hole tournament featuring 156 players from around the […]
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The Minnesota Vikings are offering fans a chance to experience U.S. Bank Stadium like a VIP. The site of Super Bowl 52 now offers the Ultimate Touchdown Tour, a specialized tour program to highlight the preparation for Vikings home games. On select dates prior to Vikings home games, tours will feature views of the Vikings […]
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The National Lacrosse League has named Brett Frood as commissioner. Frood joins the NLL from Stewart-Haas Racing, where he has served as president of the NASCAR team since its inception in 2008. Frood led all business initiatives for the championship-winning Stewart-Hass Racing organization, which is co-owned by NASCAR Hall of Famer Tony Stewart and industrialist […]
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The Toronto Blue Jays are transforming their home with a large project that carries a hefty price tag. MLB’s lone Canadian team unveiled the first renderings of a multiyear $300 million privately funded renovation that will transform Rogers Centre from a stadium into a ballpark through a series of projects. “We are committed to building […]
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The National Basketball Association and QuintEvents have agreed to a multiyear partnership that makes QuintEvents the official experiences provider of the NBA. The Charlotte, North Carolina, company is a global industry leader in the curation of exclusive experiential fan packages at some of the world’s largest events. Quint and the NBA have created the platform NBA Experiences, […]
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The city of Chicago’s mayoral committee is attempting a Hail Mary when it comes to keeping the Chicago Bears in the city. Weeks after the committee recommended a dome atop Soldier Field along with other stadium enhancements, Mayor Lori Lightfoot unveiled the $2.2 billion plan on July 25 as part of her mission to keep […]
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NASCAR officially announced on Tuesday that it will have a street course race in the 2023 Cup Series through downtown Chicago for the first time ever on July 2. Lake Shore Drive, Michigan Avenue, Columbus Drive and select surrounding thoroughfares will be part of a 12-turn, 2.2-mile street course with the start-finish line and pit […]
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